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The Best Luxury Marketing Strategies

Kissmetrics

SEO, PPC, even some social media sites can drive online sales for your luxury brand. BCG predicts the e-commerce boom will continue in the future both for inspiration and for transactions. From SEO to PPC, apps to AR, there are loads of marketing strategies to explore. Understand the Luxury Customer.

Marketing 363
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Japanese Digital Marketplaces are Hot! What to Know About Setting Up Shop

Retail TouchPoints

With proper planning and the right partners, the Japanese digital marketplace is a prime one to enter: projected at $144 billion dollars, Japan is the fourth largest ecommerce marketplace, growing at an almost 15% annual growth rate. Compared to an ecommerce return rate of 25% to 40% in the U.S., and global companies.

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The Empowered Marketer: Brian Lim of The Emazing Group

Optimizely

If you’ve ever dreamed of turning your favorite hobby or passion project into a full-time job, you’re not alone. That’s what drove Brian Lim, the CEO and Founder of The Emazing Group , to start three massively successful ecommerce brands — Emazing Lights , iHeartRaves and INTO THE AM. …and much more.

Marketing 150
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30+ Ecommerce Metrics Benchmarks (May 2019)

Store Growers

I use a lot of ecommerce benchmarks in my client projects. These ecommerce metric benchmarks are meant to give you direction, not a hard target. Ecommerce Average Order Value. Source: Monetate Ecommerce Quarterly (Q2 2018). Source: data from over 700M ecommerce sessions during Q2 2018. Traffic sources. Google Ads.

eCommerce 128
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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

When it comes to ecommerce, a word that first comes to mind is growth. Ecommerce expert Gary Hoover’s research shows that just in the last 14 years, the growth of ecommerce companies has skyrocketed across the board. In fact, growth projections estimate that by 2022, ecommerce revenues will exceed $638 billion in the U.S.

eCommerce 417
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4 Paid Search Strategies for the Aftermath of COVID-19

ROI Revolution

If you’ve been acclimated with Google Ads and Microsoft Ads for the last 10 weeks or longer, you’ve likely noticed COVID-19’s impact on ecommerce search interests, buyer habits, and overall performance, regardless of industry. How Coronavirus Is Impacting Ecommerce. Ecommerce Brands Helping During COVID-19. Know Your Devices.

PPC 144
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Critical Insights About Display Advertising in 2019 Explained

Ecommerce Platforms

It’s pretty evident that ecommerce relies greatly on SEO. And SEO, come to think of it, is now a thing thanks to the exceedingly-growing levels of competition between ecommerce websites. Today’s competitive ecommerce environment requires a much more holistic approach if you intend to maintain a persistent flow of leads.

Leisure 127