Forrester eCommerce
FEBRUARY 3, 2020
Fifty percent. That’s the percentage of design professionals who say their company now uses a design system according to our 2019 State Of Design Team’s survey. And a whopping 74% of those companies say they use a design system more than two years ago. Over a third even have dedicated roles or teams to support […].
Groove
FEBRUARY 3, 2020
The eCommerce industry does not usually get a lot of press unless it’s around the holidays, specifically Cyber Monday. However, Time Magazine, The Wall Street Journal and the New York Times all featured articles about online shopping in April and May. The topic of these articles varied: from the things wrong with eCommerce shopping; to information gathering through online coupons; to marketers gathering information about eCommerce customer experience.
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Forrester eCommerce
FEBRUARY 3, 2020
Despite the excitement around leading-edge technologies like AI and big data, and the tremendous success of cloud vendors, Forrester’s latest forecast for the global tech market shows growth slowing to around 3% in 2020 and 2021. Economic growth is slowing, especially in the US, China, the UK (thanks to Brexit), and other major economies, as […].
ESW
FEBRUARY 3, 2020
Customer service is a crucial part of the eCommerce experience. Yet for some brands, customer service can become an afterthought. It shouldn’t be. Customer service is actually your most powerful marketing tool, says Needle’s Brandon Anderson. “If you want to master a successful marketing strategy for your eCommerce store that nurtures leads and obtains conversions, you’ll need to master customer service first.” You can still leverage the benefits of great customer service when you ou
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Forrester eCommerce
FEBRUARY 3, 2020
At the end of 2019, Forbes identified data privacy and security as the most pressing issue in the upcoming decade. The issue is already prevalent: everyday a new story crops up about leaked, compromised, or misused data. While clicking through their often numerous social media accounts, consumers are providing these companies with more personal data. […].
Omnisend
FEBRUARY 3, 2020
Marketers often focus on attracting new leads, but retaining your current customers can be even more important. Existing customers spend 31% more money than new leads, so you should do everything possible to keep subscribers engaged with your brand. This article will cover everything you need to know in order to develop effective win back Read more The post The Ultimate Guide to Writing Win Back Email appeared first on Ecommerce Marketing Automation | Omnisend.
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SheerID
FEBRUARY 3, 2020
Learn how Tuft&Needle is using personalized promotions to first responders to support its cause marketing efforts and acquire new customers.
Forrester eCommerce
FEBRUARY 3, 2020
Here’s what real-world bank prospects told us about trying to open a checking account: “The website did not fully answer my question. ” “There were so many descriptive words that I had a hard time trying to decide. ” “The checking account page was sort of confusing. […].
SheerID
FEBRUARY 3, 2020
Learn how Tuft&Needle is using personalized promotions to first responders to support its cause marketing efforts and acquire new customers.
Forrester eCommerce
FEBRUARY 3, 2020
Happy New Year! As I reflect on all the research Forrester did in 2019 on employee experience, end user computing, and modern management, I couldn’t help but think how much the end user computing world has changed since I worked in end user support seven years ago. Back in 2013, making sure that new hires had what they needed on their first day of work was basically a full–time […].
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail Technology Review
FEBRUARY 3, 2020
The new solution delivers PCI compliance for payments across digital channels including webchat, social media, email and SMS.
Forrester eCommerce
FEBRUARY 3, 2020
Leadership Transition at IBM Means More Cloud, More Cloud Services, More Cloud Focus IBM is unlikely to ever have the economics of an Amazon, Azure, Google, or Alibaba. But it does have the largest footprint as a strategic partner of any vendor — 50% more customers than Accenture in our latest Technographics Services survey, for […].
Dynamic Action
FEBRUARY 3, 2020
The Retail Vortex is a strengthening yearly pattern where fewer new customers, higher marketing costs, increased returns and a rise in inventory create a spiraling force that drive costs up and profits down at the start of the new year.
Forrester eCommerce
FEBRUARY 3, 2020
With the first month of 2020 officially behind us, I’m continuing to explore the broadening role of product information management (PIM). Watch the video blog above to hear about three trends I’m watching this year and more about what research is underway! Forrester clients can schedule an inquiry with me here. Related research: Great Product Experiences […].
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Algopix
FEBRUARY 3, 2020
Your brand goes well beyond the variety or quality of the products you sell. It represents your particular identity, your message and values, and an entity with which customers can identify and follow. If you market your products online, the Internet offers you a wide range of opportunities to stand out and go viral. But in some cases, damage can be caused to your brand’s reputation, so you must remain continuously vigilant.
Forrester eCommerce
FEBRUARY 3, 2020
I recently took part in Forrester’s 2020 Predictions webinar. Attendees were able ask me their burning CX questions. There were a lot of CX questions this year (as you can see from the length of this post). So, I decided to round up a few of the questions and answers here. Q: How do you differentiate between CX and product […].
Dynamic Yield
FEBRUARY 3, 2020
Marked by a fresh design and new set of business and technical courses, we’re proud to reintroduce the Dynamic Yield Academy. The post Dynamic Yield Academy – self-service education for evolving personalization practitioners appeared first on Dynamic Yield.
Tofugear
FEBRUARY 3, 2020
“Disruption and challenges: Where luxury goes next” was the topic of the 4 th edition of the Luxury Symposium, held in Hong Kong on January 20. Hosted by the French Chamber of Commerce and sponsored by Tofugear, Farfetch, Hongkong Land and others, it touched on the challenges the luxury sector is facing and where it is headed. Here we summarise five themes that emerged from the event.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
PERQ
FEBRUARY 3, 2020
The post What Is Digital Retailing? appeared first on PERQ.
iQmetrix
FEBRUARY 3, 2020
The easiest and most affordable way to build customer relationships and loyalty is to create great experiences for your customer. When you enhance the shopping experience, you’re providing your customers with a valuable service that they can’t get anywhere else — and they’re willing to pay a premium for that.
Optimizely
FEBRUARY 3, 2020
Your customer is already at the center of everything you do as a marketer. You think about how your customer will react to your product packaging, your website design, your email copy, your customer support experience, and so much more. It’s all built and designed to give them a warm and fuzzy feeling toward your brand. So if you eat, sleep, and breathe the customer experience, why don’t you have better data and insights into your customer behavior?
Liveintent
FEBRUARY 3, 2020
Email Template Best Practices You’ll Fall in Love With. It’s February and Valentine’s Day is right around the corner. It’s a time devoted to sharing the love and here at LiveIntent we love email, especially email templates. So from the bottom of our hearts, we’d like to share these email template best practices with you! Be Mobile Responsive .
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
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