Optimizely

MARCH 6, 2018

Monthly newsletters , despite being sent to all customers, can include product content that is specific to each user’s engagement with your brand. Email newsletters , as subscribers will have a longer history of engagement. email recommending the specific candles they purchased.

eCommerce 199

eCommerce B2C Recommendation Customer Data 199

BigCommerce

MARCH 6, 2018

Sign up for our weekly newsletter. We’re on a mission to provide businesses like yours marketing and sales tips, tricks and industry leading knowledge to build the next house-hold name brand. Don’t miss a post.

B2B 371

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Kissmetrics

MARCH 9, 2018

Try offering a free e-book if they sign up for your newsletter. That way, if leads aren’t ready to spend money yet, you can nurture them until they are. Spotify accomplishes this by offering their premium features for free for 60 days. On top of that, make it easy for them to opt in.

Blog 210

Blog PPC Books PayPal 210

Lemonstand

MARCH 8, 2018

For most brands, this initial communication happens in the inbox after a consumer signs up for your newsletter. Similar to a first date, you want your customers to see you at your best. The welcome email works as your virtual greeter. Consumers have expressed interest in what you have to offer. Now, it’s your turn to roll out the red carpet.

Subscription 76

Subscription Retail Payment Services Shipping Costs 76

Sailthru

MARCH 5, 2018

The report highlights email newsletters as one of digital publishers’ most powerful engagement and revenue-generating tools. The center found that sustainable business models for news are dependent on “ direct audience revenue supported by high levels of reader engagement.”.

Customer Retention 60

Customer Retention Fashion Consumer Shipping 60

SellBrite

MARCH 7, 2018

You can highlight testimonials throughout your online store or in your ads and email newsletters. A bit more personal than ratings, testimonials are an opportunity for buyers to tell others an engaging story about their positive experience with your brand. Need help showcasing this content? Write Guest Posts.

eCommerce 167

eCommerce Social Media Blog Payment Services 167

SellBrite

MARCH 7, 2018

You can highlight testimonials throughout your online store or in your ads and email newsletters. A bit more personal than ratings, testimonials are an opportunity for buyers to tell others an engaging story about their positive experience with your brand. Need help showcasing this content? Write Guest Posts.

eCommerce 162

eCommerce Social Media Blog Payment Services 162