Retail TouchPoints
AUGUST 11, 2022
Sheriff believes that developing a brand story is the foundational exercise that all teams should go through. Getting together and synched, putting everything in writing, and making sure you’re monitoring year over year is an incredibly valuable exercise. Parachute’s product categories are a natural fit for omnichannel behaviors.
Retail TouchPoints
APRIL 29, 2024
They offer the chance to deliver a better mobile experience, more deeply engage with customers and a touch point through which to gather additional intel on consumers’ behavior and preferences. Most impressive, though, is that app conversion rates are 5X higher than among the brand’s mobile web users. “
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Omnisend
APRIL 15, 2021
Develop an omnichannel loyalty program. Although omnichannel marketing and customer support initiatives are not new, most companies struggle to integrate these omnichannel tactics into their loyalty programs. Create an omnichannel experience without increasing your workload. Let’s get started! Add VIP tiers.
Omnisend
APRIL 15, 2021
Develop an omnichannel loyalty program. Although omnichannel marketing and customer support initiatives are not new, most companies struggle to integrate these omnichannel tactics into their loyalty programs. Create an omnichannel experience without increasing your workload. Let’s get started! Add VIP tiers.
iVend
AUGUST 10, 2022
Consider an exercise clothing retailer who runs yoga classes in their brick-and-mortar store, or a kitchen equipment brand that runs cooking demonstrations. Go mobile – your customers are rarely without their device. Research from iVend shows that non-monetary rewards can double customer retention compared to dollars and cents.
Retail TouchPoints
APRIL 2, 2021
Rather than focusing on an omnichannel or multichannel approach, ‘modern CRM’ favors a channel-less approach, which may involve merging the online experience with the offline one, creating ultra-personalized shopping experiences, or bringing gamification and geolocation into the fold. This is a top-down exercise requiring senior buy-in.
GetElastic
APRIL 16, 2020
How can smart vending machines amplify your omnichannel commerce strategies? Lululemon took “branding exercise” to another level when it placed vending machines strategically across marathon training routes in New York and Chicago. Are traveling unmanned pop-up shops the new “mobile” commerce? Speeding up BOPIS.
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