Visa Debuts Web3-Based Loyalty Solution to Help Brands Engage with Consumers in New Ways
Retail TouchPoints
JANUARY 5, 2024
Cosmetics, Ticketmaster and Nike have been testing Web3 technologies to do just that. The new Visa solution, which is powered by SmartMedia Technologies , offers brands an enterprise platform that bridges the worlds of Web2 and Web3, and can be customized to create curated experiences and offers for customers.
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