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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Kissmetrics

Goals like increasing monthly recurring revenue by 15 percent or boosting your conversion rate by 3 percent are good examples of quantitative goals. Are you focusing your attention on a specific niche, i.e., affluent travelers, price-conscious fashion aficionados? SEO, PPC, Social media).

Marketing 363
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News Cart for March 27th

eCommerceFuel

Instant Transfer taps into JPMorgan Chase’s access to a real-time payment network. Apple Arcade lets subscribers play unlimited mobile, desktop and Apple TV games for an undisclosed monthly fee. If enacted, bill will provide major relief for smaller businesses with no physical presence in California. PayPal Now Lets U.S.

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The Ecommerce Holiday Readiness Checklist: Mobile Optimization, Checkout CRO & The 11th Hour

BigCommerce

So, how does an online store prepare for the barrage of traffic, the increase in advertising costs, and the technology industry updates playing out in full view of everyone (think Facebook’s data updates, Google’s mobile update and Amazon’s new ad marketplace)? Optimize for Mobile: The Fastest Growing in Holiday Sales.

Mobile 282
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. It’s not just that shoppers are spending more – it’s also that they’re making more digital payments and fewer cash payments.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

billion in revenue. Revenue from ecommerce is expected to reach $469.3 US retail ecommerce revenue was just $285.9 Consumer electronics saw nearly 16% revenue growth last year. Shopify’s total revenue grew 57% year-over-year in Q2 2021, with Shopify’s merchants generating an additional $1.1 growth this year.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Buy now, pay later (BNPL) is one of the myriad alternative payment methods that has seen the most growth since last year, with BNPL adoption up more than 81% year-over-year.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

YouTube ad revenue grew to $6.89B in Q4 2020 from $4.72B in Q4 2019 as the pandemic fueled video growth. billion in revenue in Q4, a 22% year-over-year increase that beat projections by nearly $4 billion. 2020 COVID-19 + mobile stats + trends. For mobile app orders, interest has grown from 16% to 28%. ( Statista ).

eCommerce 195