Even Your Shopping Cart isn’t Sacred

Bryan Eisenberg

Birth of the Shopping Cart. The first rolling shopping cart was created by a Piggly Wiggly owner in Oklahoma City. So in 1936, that store owner introduced a rolling cart to make shopping easier. But is it still the best way to reduce shopping friction?

How to leverage real-time data to solve for shopping cart abandonment

GetElastic

After dealing with lingering disjointed legacy systems , an ecommerce practitioner’s next biggest gripe is most likely, shopping cart abandonment. By using real-time shopper data, organizations can predict cart abandonment before it happens.

Shopping Cart Abandonment: 7 Tips to Capture Revenue

Groove

What is Shopping Cart Abandonment? Shopping cart abandonment occurs when potential buyers add products to their carts but do not complete their transactions. Abandoned carts in eCommerce aren't a new problem. of carts remain un-purchased.

Checkout and Shopping Cart Abandonment Solutions for Your Magento Store

Onilab User Guides

Cart abandonment is a critical problem for all e-commerce stores. The average cart abandonment rate is about 76%, which means 76 out of 100 shoppers walk away from the store without buying anything. Email is needed so the user can access the cart from any device and browser.

Which Shopping Cart is Best for Your Business?

ecomdash

Well, this is why shopping carts like Shopify ang BigCommerce exist. A shopping cart is a type of ecommerce software that helps website visitors purchase items online. With the many options on the market these days, how do you choose the right shopping cart for you?

How Do Retailers Jumpstart A Mobile Makeover?

Retail TouchPoints

Traditional programs, while still valuable, happen outside the actual shopping experience. needs to take place during the shopping experience. ” Retailers are attaining this “love” in large part through advances in mobile technology.

Mobile 195

Holiday eCommerce: 5 Tips to Reduce Shopping Cart Abandonment

iQmetrix

That bailing-out process, commonly known as shopping cart abandonment, is a big challenge for retailers every Christmas season. Retail Operations Mobile Industry e-CommerceSometimes a visitor to your online store initiates the checkout process only to leave without completing the purchase.

Get Shoppers to Stop Browsing and Buy on Mobile

Zaius

On Cyber Monday this year , mobile shopping very nearly surpassed desktop shopping. Mobile traffic set a new record at 47.4% This means that while mobile shopping and browsing rates were impressive compared to previous years, mobile buying still lags behind.

Mobile 195

Creating a Mobile App For The Omnichannel Shopper

Zaius

Retailers with mobile apps often take advantage of the unique capabilities of apps by designing them to be their own unique shopping experience, one that’s unlike browsing on any other channel.

5 Mobile Checkout Experience Optimizations

ecomdash

With more online shoppers using mobile devices to buy from their favorite brands, ecommerce retailers must keep up with technology on their websites. Mobile shopping carts are the most likely to be abandoned, with a staggering 85.65% ditch rate. Shopping Carts

6 Creative Ways Top Brands Use Ecommerce Mobile Apps

Zaius

You don’t need us to tell you that mobile commerce is killing it. More than half of US shoppers have made a purchase using a mobile device, yet at the same time, only 12% of consumers find mobile shopping convenient.

Mobile 195

Get Shoppers to Stop Browsing and Buy on Mobile

Zaius

On Cyber Monday this year , mobile shopping very nearly surpassed desktop shopping. Mobile traffic set a new record at 47.4% This means that while mobile shopping and browsing rates were impressive compared to previous years, mobile buying still lags behind.

Mobile 195

Convince Shoppers Not to Just Browse, But Buy on Mobile

Zaius

On Cyber Monday this year , mobile shopping very nearly surpassed desktop shopping. Mobile traffic set a new record at 47.4% This means that while mobile shopping and browsing rates were impressive compared to previous years, mobile buying still lags behind.

Mobile 195

3 Ways to Reengage Mobile Shoppers With Push

Zaius

Because of its real-time nature, mobile push is best used for time-sensitive messaging and updates, including letting customers know about flash sales, inventory restock notifications, low stock warnings, and last-day alerts on coupons and discounts.

Mobile 212

Using Mobile Push to Better Engage Customers on Your App

Zaius

Especially during early stages of purchasing intent and consideration, customers are more often found using mobile devices than desktop – so much so that Marketingland reported that mobile now represents 65% of digital media time, with desktop becoming a “secondary touchpoint. ”

Mobile 212

How to Use Digital Wallets and Mobile Site Optimization Tactics to Stamp Out Cart Abandonment

BigCommerce

If your site isn’t responsive and optimized for mobile, chances are around 75% of people will bounce without making a purchase. Say goodbye to 35% of mobile customers — and that’s not even the biggest reason they leave. Why cart abandonment is an issue no merchant should have to face.

Mobile 343

Top 7 Mobile Payment Options You Should Provide

ecomdash

As ecommerce has grown and more people are able to shop when they want, for what they want, it isn’t surprising that you now must consider allowing them to purchase products how they want. And for many, that means shopping on smartphones and tablets with the payment providers they prefer.

Five Reasons To Start Implementing A Mobile Self-Checkout Solution Today

Retail TouchPoints

However, mobile self-checkout — using your smartphone to scan and even pay for your items — offers even more advantages for consumers and retailers. With mobile self-checkout, you can give them more detailed product information than you could ever give in the store.

Mobile 195

Mobile commerce app development: why it’s beneficial and how to attract users

GetElastic

Today, another question is in the mind of entrepreneurs: do they need to create a mobile app for their store? Well, you shouldn’t waste your time and allocate a budget on mobile app development for your online store. Make sure that the shopping cart saves all items.

Mobile 123

Common Pitfalls of Mobile Commerce and How to Solve Them

SellBrite

As of 2017, mobile commerce sales in the United States reached $156 billion. Poor Mobile Website Design. With so many other distractions on their mobile at their fingertips, they won’t be motivated to spend their time on a website that isn’t compatible with their device.

Mobile 119

Why Nike should ‘Just Do It’ on Amazon: Nike case study

Jumpshot

Our data also indicates that Nike has difficulty converting customers on mobile browsers once they’ve started the checkout process. Nike needs to reassess its path-to-purchase experience on mobile browsers to increase performance and conversions. Mobile.

Mobile Goes Way Beyond Conversion

Guidance

Mobile is at the center of retail growth, but before your business can harness it you need to first understand how customers are using their devices to interact with brands. Mobile is Transforming E-Commerce Mobile is the number one way that brands and their customers interact.

The Ecommerce Holiday Readiness Checklist: Mobile Optimization, Checkout CRO & The 11th Hour

BigCommerce

So, how does an online store prepare for the barrage of traffic, the increase in advertising costs, and the technology industry updates playing out in full view of everyone (think Facebook’s data updates, Google’s mobile update and Amazon’s new ad marketplace)? Consumer spending is up.

Mobile 266

The Complete UI/UX Guide for Magento Stores

Onilab User Guides

Unlike mobile sites, desktops have enough space to accommodate everything at the top of the page. They allow your customers to shop by brand, by room, or by anything specific. Take pity on people who visit your store from mobile devices!

Domino chain reactions: How little nudges become big sales.

UpSellIt

People who visit your website may just be window shopping. Now the customer happily increases their cart total, raising your average profit per visitor, all thanks to that first, little nudge.

5 Checkout Page Improvements to Boost Conversions

ecomdash

Ask any ecommerce retailer which performance metric concerns them the most, and you’re likely to hear shopping cart abandonment rate somewhere in their top five. It’s estimated that about seven out of ten online shopping carts are abandoned by shoppers. Shopping Carts

Try This Test: Featured Testimonial on Mobile Cart

ROI Revolution

The site was seeing a higher-than-expected drop-off rate from the cart to the checkout. . Adding a strong testimonial to the cart layout should reduce the customer’s anxiety, boosting overall conversion rates. 3 Tips for a Killer Mobile Conversion Rate and User Experience.

Instagram Shopping: The Future of Mobile Ecommerce + 19 Tips to Increase Conversions Now

BigCommerce

Today, Instagram announced it is expanding its Instagram Shopping initiative, and we’re excited to announce BigCommerce merchants will be among the first to have access to the feature. Want to be one of the first brands to test out the new Instagram Shopping feature?

Cross-selling and upselling in Magento

Onilab User Guides

Is it at the beginning of a shopping process or after its completion? The first option is to cross-sell when the customer is in the cart. While the user has not paid yet, you may convince them to toss in something extra to their shopping cart. Shopping cart.

14 Highly Ranked WooCommerce Themes to Increase Sales

ecomdash

Choosing a shopping cart integration that is best for your business can be intimidating. Baby Stuff Shop Mobile-Friendly WooCommerce Template. This multi use WooCommerce theme includes a product filter, a quick view for easy shopping, grid layouts, and list options.

Revisiting My Conversation with Tadpull Co-founder Jake Cook on Hiring Marketing Talent Out of College

eCommerceFuel

A look at mobile conversion rates and how the mobile industry is changing. Podcast business ecommerce entrepreneurship finding talent hiring out of college hiring talent interns Shopping Cart software talent

10% off: A Retrospective.

UpSellIt

In the early days, any website abandonment on a mobile device might just get the “10% off” exit offer. But now we can identify behaviors that tell us the consumer is only leaving their mobile device in order to make the purchase on their desktop! On abandonment, we may prompt the consumer to save their shopping cart by entering their email. We’ve all been on an online retail site, browsing the store, only to have a “10% off” ad appear just as we were about to leave.

Games 48

7 Brands Discuss the Benefits of the New Cashless Economy and Apple Pay’s Growing Ubiquity

BigCommerce

Adii Pienaar, Founder of Conversio and WooThemes (later acquired by WooCommerce), sums this up best: Customers worldwide are using their mobile devices for online shopping more often. 1999: Thanks to Ericsson and Telnor Mobil, mobile phones could be used to purchase movie tickets.?.

Integrated eCommerce Systems: How to Accelerate Growth from The Backend

Demac Media

Consumers are continuing to shop online more often, for a variety of different products, through multiple touchpoints. Backend System Integrations automate manual processes, reducing workload and human error, allowing customers to self-service and shop seamlessly.

Building a YouTube Channel to 100K Subscribers & Beyond

eCommerceFuel

It’s drag and drop, it’s got a lot of templates built in, it renders nicely for mobile, for desktop and it just it takes the pain out of building emails that don’t look horrific. And also thanks for coming on to talk shop, share your story and talk YouTube.

Understanding and Defending Patents

eCommerceFuel

They have a drag-and-drop email builder that easily lets you create emails that look great on mobile and on desktop. Podcast business ecommerce entrepreneurship John DiGiacomo patents Revision Legal Shopping Cart software

How to Ensure Killer Email Deliverability

eCommerceFuel

X is the founder of Essence of Email , which works exclusively with eCommerce shops on their email marketing techniques. And I’d say I’m fairly mobile anyways, even nowadays.

eCommerceFuel Live 2018 Takeaways

eCommerceFuel

It’s just an awesome chance to get together with people that over the years have become really good friends, in a fun place, talk shop, catch up, and have a lot of fun. To me I just kind of have been thinking, “Oh, mobile is something I’ll get to.

Hiring Top-Notch Marketing Talent Out of College

eCommerceFuel

” And what I’m getting at is I have no idea how this huge segment of the population, you know, Millennials, college age students, people in their early 20s, are consuming content, how they’re shopping, how they’re living. But, you know… Mobile Device Usage.

Magento Review: Has Complexity Killed Its Appeal?

eCommerceFuel

New post from eCommerceFuel : Shopping cart month continues and here in our second installment, we take a look at the one and only Magento. Magento continues to be a cart used by store owners in our community, known for its robust tools and enterprise level capabilities.