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Retail Ecommerce Ventures Acquires Stein Mart for $6.02 Million

Retail TouchPoints

The deal includes the Stein Mart nameplate as well as its private label brands, domain names, social media assets and customer data from Hilco Streambank, an IP advisory firm that had been marketing the assets. The company also acquired the RadioShack brand in November 2020, with plans to reinvigorate its global ecommerce business.

eCommerce 232
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Brooklinen Plans to Operate up to 30 Physical Stores by Late 2024

Retail TouchPoints

Further expansion will be guided by utilizing customer data and feedback to address specific local needs to inform future openings. “Customers can expect thoughtful partnerships and events with local charities, businesses and artists in every city. and San Francisco in April, May and June.

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Top Ways Retailers Continue Evolving their Tech Stacks

Retail TouchPoints

Many stores, including retail giants Walmart, Target, Best Buy, DICK’S Sporting Goods and Urban Outfitters, introduced or expanded game-changing buy online, pick up in-store (BOPIS) capabilities in 2020. Curbside pickup increased by more than 500% from the end of 2019 to August 2020. billion in 2020, up 32.4%

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Brands Need a Dedicated Balance Sheet for Customer Health

Retail TouchPoints

Focusing resources appropriately requires fluency in sophisticated customer analytics that can identify a brand’s most valuable customers, while also helping marketers understand the right target acquisition costs based on projected lifetime value.

Customer 299
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The Top 7 Fashion Ecommerce Trends (and How to Enable Them)

Omnisend

Try Omnisend free for 14 days and use marketing automation to create a better customer experience! Omnichannel Fashion Ecommerce. If the past few years have taught us anything, the omnichannel customer is here to stay. Luxury brand Net-a-Porter is one of the best fashion ecommerce sites using an omnichannel strategy.

Fashion 148
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The Need for Delivery Speed Drives Holiday Hiring

Retail TouchPoints

Seasonal hiring provides a window into retailers’ priorities, and 2020 demonstrates both the COVID-19-powered growth in ecommerce and the need to operate stores and supply chains safely. The increased demand and need for retailers to scale their fulfillment and customer care workforce has led to us hiring approximately 20%.

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A Deep Dive Into Direct to Consumer (D2C) Marketing in Ecommerce

ROI Revolution

in 2020 to reach $111.54 over 2019 to reach $151.2 Many D2C businesses that started as online-only have since adopted an omnichannel approach. The proportion of digitally native vs. offline-native D2C sales has remained relatively stable since 2019, when digitally native brands made up 25.2% D2C grew 45.5%