Best Buy CEO Promises Enhanced Personalization, Physical Store Upgrades in FY2025
Retail TouchPoints
MARCH 1, 2024
‘Increasingly Personalized, Highly Relevant and Motivational Content’ Noting that Best Buy can attribute “roughly 90% of our revenue to known customers,” Barry explained how the retailer would use its loyalty program to elevate personalization. For Q4 2024, Best Buy’s comp sales fell 4.8% billion generated in Q4 2023.
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