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Unveiling the Best Amazon Product Research Tools for 2024

Algopix

In 2024, as the competition intensifies, staying ahead necessitates harnessing the power of cutting-edge Amazon product research tools. By analyzing keywords, product features, and competitor listings, sellers can create compelling product listings that attract customers and drive conversions.

eCommerce 119
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PERQ Expands into PPC Advertising for Multifamily with Strategic Acquisition

PERQ

PERQ announced its strategic move into the PPC advertising space with the acquisition of key assets from a prominent industry player specializing in multifamily marketing. Prior to joining PERQ, he founded a successful marketing agency where he managed marketing efforts for over 12,000 units with an annual PPC spend exceeding $5 million.

PPC 36
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The State of Paid Search & PPC Strategy

ROI Revolution

An effective paid search (or PPC) strategy is a significant part of a successful marketing mix for many ecommerce brands. PPC advertising includes text ads on search engines like Google and Microsoft Bing as well as paid video ads on YouTube. Google & Bing PPC Advertising. naming it as a priority for their brand in 2022.

PPC 78
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Programmatic Advertising Trends That Are Driving the Future of Ecommerce

ROI Revolution

Advertising has always met potential customers where they are. 88% of customers want to learn about a brand’s values before purchasing and 66% have stopped buying from a brand because of their values. New programmatic advertising trends and adoption rates for new channels are on the rise, as well.

eCommerce 148
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How to Choose The Right Ecommerce Agency

Kissmetrics

percent by 2024, up from 77.3 You send customers a relevant message that’s designed to get them to do something — learn, subscribe, follow, or buy. Your agency should have the industry experience you need to work with your customers, your business, and the industry successfully. They put customers first.

eCommerce 275
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The Top Footwear Ecommerce Trends That Will Dominate the Industry

Omnisend

However, with Generation Z becoming the dominant customer base, industries are modifying their practices. Brands such as Tastemaker Supply have applied vegan leather to classic shoe designs, helping customers maintain their style while helping the environment: Source. Athleisure Transitioning into Mainstream Luxury.

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Getting More Out of GA4: Attribution Key Concepts

ROI Revolution

Customer lifecycle reporting. UA data cannot be imported into GA4, and historical UA data will be removed in 2024. Last click attribution models attribute 100% of conversion value to the last channel the customer clicked through before converting. Offers full customization, down to the minute. Predictive audiences.

Events 78