article thumbnail

How to Choose The Right Analytics Agency

Kissmetrics

When thinking about your goals, consider these aspects: Your existing data – Think about the data assets that you are currently building. This can include things like marketing channels (search, PPC, content), operations or product data. For instance, do you need to use data to predict and manage your inventory?

article thumbnail

The Top CBD Ecommerce Trends to Tap into the CBD Market

Omnisend

CBD merchants should ensure that they not only collect the appropriate customer data to offer personalization, but they should also integrate it across their channels. You can also market your online store by offering in-depth analyses and educational pieces on CBD via blog articles. Final Verdict.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

News Cart for March 27th

eCommerceFuel

Mailchimp cited privacy concerns, saying Shopify wanted it to “hand over customer data acquired outside of Shopify” Shopify blamed reports of “poor merchant experience” and Mailchimp’s refusal to relay important data back to sellers. Amazon’s Growing, Changing PPC Business in 2019 (Podcast).

article thumbnail

Lightspeed HQ Ecommerce Review: The Perfect Solution for Integrating with a POS

Ecommerce Platforms

Keep reading to learn more about the Lightspeed Ecommerce platform, and look towards the end of this article for details on the POS and desktop versions. Access to Crucial Customer Data. Lightspeed integrates with Channable for all-in-one order synchronization, feed management, and PPC solutions.

article thumbnail

Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Niche PPC Strategies. Facebook Advertising, Amazon, eBay, PPC and Buy Buttons were the most successful channels for online brands this year. So, we reached out to some of the most successful ones based on the data to ask what they did to ensure they’d increase sales through their hard work. Selling on Amazon. Desktop: 50%.

article thumbnail

AdScale Review: Everything You Need to Know

Ecommerce Platforms

Or, are you, like most ecommerce enterprises, wanting to make the best use of your customer data? In short, Adscale is a cloud-based marketing, advertising, SMS messaging , E-mail campaigns, and data solution best suited to e-commerce marketing managers, ad agencies, private advertisers, and PPC managers (pay-per-click). .

eCommerce 211
article thumbnail

38 Ecommerce Terms Every Marketer Needs to Know

Optimizely

But whether you’re new to ecommerce, or just strapped for time, it’s important to keep track of all the latest technologies and terms everyone’s talking about, from search engine optimization to PPC to AdWords.

eCommerce 199