GetElastic

OCTOBER 1, 2021

How will Elastic Path help customers maneuver said changes? This will apply throughout B2C B2B2C and B2B as customer expectations are mirrored in business. Elastic Path has, and continues to, enable our customers to deliver these our emerging digital world. How will Elastic Path help customers maneuver said changes?

Books 78

Books Technology Arts Management 78

Kissmetrics

SEPTEMBER 11, 2017

There is such a thing as being too data-obsessed. First and foremost, these “conversions” are leads — not closed customers. Yet this is exactly what happens inside any marketing department. It was a huge indicator for which of your customers will eventually buy. Consulting data is good. Confirmation bias pops up.

Social Media 233

Social Media Channel Blog Information 233

Kissmetrics

NOVEMBER 28, 2017

That means creating new content, generating big ideas, speaking with clients, landing sales, checking emails, and running marketing reports. Marketing automation isn’t easy, but it’s necessary if you want to scale your business without dying from sleep deprivation. How marketing automation can be your saving grace.

Marketing 413

Marketing Social Media Download Blog 413

Kissmetrics

AUGUST 21, 2017

You spend a little dough per click, and voila – you’re a marketing genius. Anecdotally, phone calls brought better customers that converted faster. And those are just leads, not even closed customers! Which means you, dear marketer, get 0.0% PPC success is about the big picture and the customer journey, absolutely.

PPC 414

PPC Games Recommendation B2B 414

Kissmetrics

SEPTEMBER 21, 2020

Research from Demand Metric shows content marketing costs 62 percent less but produces three times as many leads as traditional marketing. Content marketing can generate huge amounts of traffic, leads, and sales for your business. If you’re a company looking to get started with content marketing, this can be tough.

Marketing 296

Marketing SEO Banking B2B 296

Kissmetrics

MAY 19, 2020

I know that sounds contradictory because if you are an SEO, why wouldn’t you obsess about traffic, right? So today, I wanted to share them with you so that you can learn from my mistakes… so here goes: Lesson #1: Don’t obsess over rankings, obsess over conversions. My team, on the other hand, obsesses about keywords.

SEO 363

SEO Blog Social Media Channel 363