Kissmetrics

MARCH 12, 2018

Despite a number of other social channels rising to meet consumer demands LinkedIn remains the leading social network for marketers and business professionals. You have a few paragraphs to describe yourself to a prospective employer, partner, customer, or connection. Customization for Company Pages.

Marketing 205

Marketing Recommendation B2B Other 205

ROI Revolution

JULY 31, 2023

Showing the customer incorrect information is a surefire way to lose their purchase. Just like in all other facets of digital marketing, a mobile-first mindset during Cyber 5 will bring you more profitable success and lead to more satisfied, returning customers. Increase your prospecting and retargeting spend.

eCommerce 78

eCommerce Shipping Costs Gifts Payments 78

Liveintent

OCTOBER 21, 2019

Growth marketers are all about engaging customers at every stage of the funnel. Or what if potential customers breeze past the ads on their news feeds and never make it to the second stage? There’s also Twitter, which has 330 million monthly active users both B2C and B2B. Here’s how you can do just that.

White Paper 82

White Paper Social Media PPC B2C 82

Kissmetrics

MAY 2, 2018

“Repurposing your content opens the doors to reaching more people and breathes life back into old posts that you know are well written and highly informative.” ~ Elna Cain , Professional B2B Writer. Marketers use a wide variety of channels, types, and formats for their content. Or white papers. Or infographic to video.

White Paper 236

White Paper Webinar Social Media Blog 236

Kibo

MAY 15, 2020

Personalized marketing is a strategy by which marketers leverage data and analytics to deliver personal experiences to customers and prospects. As part of a brand’s personalization strategy, it can lead to more revenue and better customer relationships. Personalization is more than just addressing your customer by name.

Marketing 62

Marketing Recommendation Information Customer Experience 62

Kissmetrics

JANUARY 2, 2019

And of course, the tactics work for both B2B and B2C sites. But the key to doing this is interviewing people within your space so that way the traffic that comes to your site is relevant and over time those visitors will convert into customers. And influencer marketing is becoming one of the most effective promotion channels.

Article 273

Article Blog SEO Marketing 273

Liveintent

MAY 16, 2018

Today, when businesses use more than one medium to market their products/services, it’s important to maintain a consistent brand personality across all the channels including email marketing. The typography used for an apparel brand would not be the same as that used for a B2B business. will reflect your brand personality.

White Paper 76

White Paper B2B Apparel Blog 76

Inflow Insights

JANUARY 3, 2021

Successful eCommerce businesses educate their customer (or potential customer) at every point in their journey, from query to purchase. Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Table of Contents.

eCommerce 164

eCommerce Multi-channel Social Media Article 164

Inflow Insights

JANUARY 3, 2021

Successful eCommerce businesses educate their customer (or potential customer) at every point in their journey, from query to purchase. Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Table of Contents.

eCommerce 90

eCommerce Multi-channel Social Media Article 90

ROI Revolution

JANUARY 13, 2022

The update created a requirement for users to opt into phone tracking and data sharing that helps advertisers target ideal customers. In December 2021, LinkedIn introduced an option called Group Identity for B2B to help advertisers reach targeted audiences without tracking individuals’ data. But Apple’s iOS 14.5 December 1.

Consumer 78

Consumer eCommerce Mobile Social Media 78