BigCommerce

JANUARY 25, 2018

Boost the lifetime value of your customers. They are the first to grab attention, instill trust, and invite customers to take a further look. Your goal is to form long-term relationships with your customers, and photos are one of the most important tools to achieve that. Here, we’ll show you how to take images that: Engage.

White Paper 419

White Paper Clothing Outdoor Improvements 419

Kissmetrics

MAY 2, 2018

Marketers use a wide variety of channels, types, and formats for their content. Videos, illustrations, infographics, ebooks, white papers, webinars, case studies, podcasts, charts, graphs, blog posts, quizzes, slide decks, reports, and on and on. Or white papers. Attract and retain customers. Of course not.

White Paper 236

White Paper Webinar Social Media Blog 236

365 Retail

MAY 2, 2023

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Channel 52

Channel Retail Download eCommerce 52

OracleBlogs

APRIL 27, 2020

We understand that many customers are experiencing challenges during this unprecedented era in retail. In the unfortunate case of locations having to close during this crisis, shifting demand to other channels within your business, you will need to set forecasts to zero (0) for those locations during the planned period of closure.

White Paper 72

White Paper Retail Recommendation Management 72

ROI Revolution

APRIL 12, 2022

Since May 2018, a key component of paid search advertising has been Google Smart Shopping, which uses AI and automation to display ads to relevant customers across Google platforms to get the most out of your ad spend. Content and images in promotional emails and newsletters that you send to your customer database. Watch the video.

Marketing 172

Marketing Social Media White Paper SEO 172

Groove

JULY 28, 2020

With the prevalence of social media, businesses are constantly feeding their audiences with unique and engaging content on a variety of channels ? Find where your customers are frequenting online, and be present ? Then, continue the conversation via email to nurture those leads and convert them into customers. Increase Reach.

Social Media 361

Social Media Marketing Webinar White Paper 361

ROI Revolution

MAY 30, 2023

New programmatic advertising trends and adoption rates for new channels are on the rise, as well. Advertising has always met potential customers where they are. 88% of customers want to learn about a brand’s values before purchasing and 66% have stopped buying from a brand because of their values.

eCommerce 148

eCommerce White Paper PPC Consumer 148

365 Retail

AUGUST 4, 2022

Irrelevant content and inconsistent cross-channel communications top shoppers personalisation peeves, the latest research from insights-led customer engagement platform, MoEngage , revealed, as retailers and brands rally to meet consumers’ digitally accelerated engagement demands.

Channel 52

Channel Retail Presentation Customer Data 52

Ecommerce Platforms

SEPTEMBER 14, 2018

Here’s why: 70% of your customers prefer to learn about your business through an article than an advertisement. Also, if your website lacks content, you could lose up to 44% of potential customers. And another thing: A customer will usually visit a site up to FIVE times before they actually make a purchase. Creating Content.

eCommerce 216

eCommerce White Paper Marketing Social Media 216

Retail TouchPoints

AUGUST 11, 2021

You should be wherever the customers are,” said Jason Boyce, Founder and CEO of Avenue7Media and author of The Amazon Jungle in an interview with Retail TouchPoints. You may also decide as part of your channel strategy to publish different products in different places — swimsuits on Zalando and furniture on Otto , for example.”.

Other 147

Other White Paper Multi-channel eCommerce 147

Retail TouchPoints

JUNE 27, 2023

The campaign delivered an estimated 350,000 verified customer impressions, according to Vericast, and 85% of consumers who visited the custom landing page they were led to opted in to providing data. Indeed, customer experience considerations will be paramount for these kinds of in-store activations. Storms added.

Retail 257

Retail White Paper Customer Experience Marketing 257

365 Retail

AUGUST 17, 2022

As back to school campaigns begin in full swing, the pressure is on retailers to engage with customers in more meaningful and personalised ways. Start by understanding your customer. The most forward-thinking retail marketers are ‘progressively profiling’ customers’ interests, preferences, motivations and desires.

White Paper 57

White Paper Retail Payment Services Payments 57

Kissmetrics

FEBRUARY 12, 2018

Facebook Messenger is the fastest growing channel in the world. It’s also the only channel of this magnitude that isn’t saturated with marketers (yet). How can businesses engage with customers in this new place where meaningful conversation is held? While great for customer service, they are exceptional for marketing.

Marketing 237

Marketing Webinar White Paper Presentation 237

Retail TouchPoints

JUNE 3, 2021

While privacy advocates are happy, the threat to online retailers is an erosion of revenue and customer loyalty if they miss the mark in replacing ad tracking. Even for known customers, email and other remarketing campaigns produce low yields, especially since consumers are quick to move on to other alternatives.

Marketing 175

Marketing White Paper Social Media Mobile 175

Kibo

JANUARY 27, 2021

In 2021, B2B companies will be more reliant than ever on digital channels. Further product customization or co-development can occur prior to putting items to use, after which the need for service, repairs, upgrades, and replenishment can trigger re-engagement and repeat business—if brands have proven themselves worthy along the way.

eCommerce Platforms 115

eCommerce Platforms B2B Payment Services White Paper 115

Kissmetrics

APRIL 1, 2021

Niche marketing means you narrow down your focus to reach only relevant customers. Develop buyer personas: Create buyer personas of your ideal customers to help you better understand them. Which social media channels do they prefer? Building brand loyalty can pave the way for your customers to become your brand ambassadors.

Marketing 209

Marketing Social Media White Paper Webinar 209

Steve Dennis

JUNE 9, 2019

Nearly 16 years since its apparent coining , I think most of us can agree that if “omni-channel” ever had any real usefulness as a concept (debatable), it is now well past its expiration date. What matters is showing up for the right customers, where it really matters, in remarkable ways. The customer is the channel.

Omnichannel 113

Omnichannel Retail White Paper eCommerce 113

ChannelAdvisor

MARCH 7, 2022

This requires full visibility of the competition present in major channels to understand how other sellers are promoting and positioning their products. This allows you to use the data you collect from online distribution channels to improve your processes, strengthen retailer connections and boost revenue. Build a Winning Strategy.

eCommerce 91

eCommerce White Paper Fulfillment Demo 91

Sailthru

OCTOBER 3, 2023

Publication dates Live URLs Distribution channels (blog, e-mail newsletter, other industry website, etc.) Keep in mind that many factors — changing company priorities, new product lines, or customer feedback — will likely cause you to shift gears as you plan out your calendar.

White Paper 78

White Paper Social Media Document Blog 78

Kissmetrics

JUNE 28, 2017

I can see how many users clicked on this link or bought that product and ultimately converted into paying customers — isn’t that a form of engagement?”. They tell us that the customer clicked on this, or bought that, but they don’t tell us anything about the customer experience that we’re all so keen to improve upon.

White Paper 203

White Paper Customer Retention WooCommerce Definition 203

GetElastic

SEPTEMBER 6, 2021

She oversaw and led the strategy for Intuit.com, including a complete overhaul from the infrastructure all the way through to the customer experience. Apryl Erickson, Vice President, eBusiness & Customer Centricity, HID Global. Saxena is a customer-focused visionary and strategic leader with a remarkable track record of driving €1.3

B2B 144

B2B eCommerce White Paper Seminar 144

Smile.io

NOVEMBER 14, 2023

  Welcome, and thanks for joining us because your journey here mirrors your customer's experience with your products and ultimately purchases. Without first-party data and server-side tracking, you might be losing potential loyal customers. What is first-party data?

Customer Retention 46

Customer Retention Shopify White Paper Multi-channel 46

365 Retail

DECEMBER 13, 2023

This year, AI has transformed the future of customer experience and is quickly becoming a key driver of growth and productivity across industries. Such shopping experiences are key to customer engagement, retention, and loyalty in today’s retail landscape. The retail industry is no exception to this trend.

Retail 62

Retail Gifts Shipping Costs Customer Loyalty 62

ChannelAdvisor

MARCH 7, 2022

This requires full visibility of the competition present in major channels to understand how other sellers are promoting and positioning their products. This allows you to use the data you collect from online distribution channels to improve your processes, strengthen retailer connections and boost revenue. Build a Winning Strategy.

eCommerce 59

eCommerce White Paper Fulfillment Demo 59

ROI Revolution

MAY 23, 2022

In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth. The video platform, which has been around since 2005, differs from emerging social media channels like TikTok and Instagram Stories in that it focuses on longer form videos.

Social Media 78

Social Media eCommerce White Paper Mobile 78

GetElastic

SEPTEMBER 26, 2019

She oversaw and led the strategy for Intuit.com, including a complete overhaul from the infrastructure all the way through to the customer experience. With more than a decade at HID Global, she has held roles in sales management, channel marketing, product marketing/management, international sales and marketing communications.

B2B 163

B2B eCommerce Multi-channel White Paper 163

Liveintent

SEPTEMBER 8, 2021

Acquiring opt-in audience information opens the doors to lots of ways to talk to prospects and customers that wouldn’t be possible without the all-important email address. Think of the exchange of email address data between you and a site visitor or customer as a pact. LiveIntent values and respects customer privacy.

White Paper 71

White Paper Social Media Shipping Arts 71

ChannelAdvisor

FEBRUARY 7, 2020

With standard distribution channels drying up — traditional retailers have recently closed more than 9,300 stores — taking advantage of new inroads and opportunities will be key in the months and years ahead. From keeping track of customer reviews to following various marketplace requirements for product content, there’s a lot to consider.

eCommerce 51

eCommerce White Paper Banking Download 51

Bryan Eisenberg

APRIL 4, 2016

Yet, for many conversions remain lower than other channels. Here are a few favorites tools to help turn social media visitors into customers: Raventools – Raventools is powerful because it makes it easy to track all your key social media campaign metrics. This will improve data accuracy and enrich customer records with more data.

Social Media 200

Social Media White Paper Channel Conversion Optimization 200

365 Retail

JUNE 19, 2023

The findings reveal that consumers expect reliable, rich, consistent, and informative product experiences across all channels where they interact. Compelling Shopping Experiences Create Loyal Customers: Nearly 66% of consumers say they would become a loyal customer if a brand/retailer offered a more compelling shopping experience.

Consumer 70

Consumer B2C Merchant Services Omnichannel 70

365 Retail

OCTOBER 30, 2023

The Rise of Omni-Channel Retail Despite the digital age, in-store shopping remains popular, with 33% of UK consumers preferring it over online browsing (39%). Gareth Newman adds: “We see online and bricks-and-mortar as essential partners allowing us to create omni-channel experiences for our customers.

Social Media 57

Social Media Retail Shopify Technology 57

ROI Revolution

FEBRUARY 16, 2023

The even bigger perk is that once you do have more budget for paid ads, if your organic presence is optimized, then you’ll have the opportunity to dominate the first page of search results and increase awareness even more with customers who are shopping for a product like yours. Make sure important buttons are prominent on your landing pages.

eCommerce 78

eCommerce Food and Beverages Supplies White Paper 78

Inflow Insights

JULY 13, 2021

It’s no secret that email marketing is the driving force behind crucial recurring customer sales. But, by focusing your eCommerce email marketing efforts on those who have already purchased, your brand is losing out on thousands of dollars in revenue (and the first-time customers who will help you get there). Types of Offers.

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120

Payoneer

MAY 18, 2018

Happy and loyal customers are the key for a growing business. Satisfied customers can ultimately become brand promoters by talking about your products and services with their friends and colleagues. Let’s see five ways you can build trust and loyalty with your customers today. Customer Support.

Customer 35

Customer eCommerce Social Media White Paper 35

ROI Revolution

OCTOBER 4, 2021

Programmatic can help you reach customers along their entire path to purchase and drive more valuable conversions. Kroger: Kroger first introduced its DSP solution in 2018, boasting advanced targeting capabilities using customer data from its loyalty program, mobile app, in-store and online purchases. Attribution, unique.

Multi-channel 147

Multi-channel White Paper Consumer Social Media 147

Profitero

APRIL 18, 2017

We outline the 10 ways alcohol brands can maximize eCommerce sales, taken from Profitero’s new white paper: How Alcohol Brands Can Tap the eCommerce Opportunity. Topping this
list is ensuring consistent, accurate and detailed product content across eCommerce channels. Implement a Digital Branding Strategy.

White Paper 60

White Paper Food and Beverages Multi-channel eCommerce 60

ChannelAdvisor

AUGUST 30, 2018

Brands can be trusted to provide accurate information and excellent customer service. They’ll remain loyal as long as pricing, customer service and shipping stays spot on … but will start to court your competitors if just one element is “off.”. Consumers sure do love their brands. Brands are reliable. Brands are authentic.

eCommerce 65

eCommerce White Paper Shipping Costs Information 65