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The 5 Best PPC Companies of 2020

Kissmetrics

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313
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Tips for Leveraging Demographic Targeting in AdWords

ROI Revolution

For example, a niche retailer probably has a much better idea of who their average customer is compared to a B2B brand, so the strategy for implementing demographic bidding will vary considerably. Locate Your Demographic Data and Adjust Bids Accordingly. Google will identify users logged into Gmail to accumulate this data.

PPC 92
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February 2020 Marketing News Recap

ROI Revolution

Each episode is packed with insights for retailers and lead gen in B2B and B2C that cover a range of services, including PPC, social media, SEO, CRO, and Amazon advertising. . The 2020 Ecommerce Paid Search Report. paid search market reached an all-time high of $55.2 February 2020 Marketing News: Wrapping Up.

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An Inside Look at My Digital Marketing Agencies Around the World

Kissmetrics

We’re a performance marketing agency, working with enterprise clients and challenger brands to grow their businesses. We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising. Want to know more?

Marketing 275
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4 Paid Search Strategies for the Aftermath of COVID-19

ROI Revolution

Other big box competitors have showed volatility in our client’s space, as well: For this reason, paid search marketers who were able to spend even a fraction of their normal budgets during this time likely saw increased click-through rates, sustained revenue, and a stronger ROAS than in previous periods. in a matter of two weeks.

PPC 144
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Google says Goodbye to AdWords and DoubleClick in Rebranding of Ad Products

ROI Revolution

This extension will allow B2B advertisers to pull detailed contact information about the businesses that have clicked on their ad campaigns, including business name, key employee contacts and email information. Additionally, with Google Ads comes a brand new ad extension named Google Ads Click Identifier.

PPC 106
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. New COVID-19 data + stats. As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% New COVID-19 data + stats.

eCommerce 195