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How Book Publishers Can Maximize Their Online Store and Enhance the B2C Experience

Kibo

With the strain to be noticed felt even more keenly now, how can publishers maximize their own storefronts and enhance the B2C experience in addition to their existing B2B sales? Not only should the site be easy to navigate, with an up-to-date catalogue, it should be tailored to give consumers more of what they’re interested in.

Books 108
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How Headless Commerce Supports the D2C Customer Journey

Kibo

Direct-to-consumer (D2C) retail is a selling approach that bypasses the use of traditional middlemen and third-party suppliers. D2C brands connect with customers using primarily digital channels and touchpoints like social media, eCommerce websites, mobile apps, SEO/paid search and email. The difference between B2C and D2C Commerce.

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How to avoid data issues during a digital transformation

GetElastic

Data is especially important when it comes to implementation of ecommerce platforms and new selling strategies, as data collection and how to use it should be the driving forces in what tools and vendors you choose to align with. Gonzales recently shared her experience in the ebook, Getting Started with B2B Ecommerce.

B2B 186
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Successful Ecommerce Business Models: Which One Is Right for You

FastSpring

Business-to-consumer (B2C). So really, your choice is between B2C and B2B: selling to individual people or selling to businesses. Business-to-Consumer Ecommerce Model. In the B2C model, your business sells directly to the end consumer. B2C Model Characteristics: Easy to understand.

B2C 61
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How To Accelerate The Consumer Purchase Decision Process

Smile.io

In this blog, we’re sharing 9 strategies to attract, engage and delight consumers at each stage of the buyer’s journey. Need recognition occurs during this stage, but the consumer is not yet committed to researching solutions for the problem. That’s totally fine, just remember to keep your key messaging congruent across all platforms.

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Overcoming Fear of Abandonment in the Fast Lane

Kibo

Consumers expect to enjoy a frictionless journey via any connected device. On the… B2B Commerce NRF Retail’s Big Show: Day 2 Recap Day 2 of NRF brought inspiring stories, unique insights, and tactic strategies from leading retailers and retail experts. Yep, no surprise there.) Other causes for abandonment? Happier shoppers.

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How Retailers Are Increasing Foot Traffic in an Omni-Channel Retail World

Kibo

How Retailers Are Increasing Foot Traffic in an Omni-Channel Retail World Given the accelerating pace of technology innovation, consumers have more purchasing options than ever before — in-store, online, mobile, overnight shipping and ship-from-store, to name a few. And with these options, retailers are facing new challenges each day.

Channel 62