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The Role of the B2C Marketer Is Changing Fast. Here’s How to Keep Up

Optimizely

But even more importantly, top B2C marketers are honing their skills and working to become well-rounded. Now, marketers have to own the entire customer experience, from the first interaction to true customer loyalty across platforms and devices. The post The Role of the B2C Marketer Is Changing Fast.

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How Contextual Commerce Improves Customer Loyalty

Optimizely

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Every B2C marketer needs to know about contextual commerce. That’s why contextual commerce is so important in B2C marketing. How can contextual commerce improve loyalty?

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Groupe Touchette Partners with Pivotree to Increase Transactions with New Dynamic B2B Customer Portal

Pivotree Blog

“Since the establishment of the new omnichannel B2B platform, we have been able to respond to these demands with more agility, and our customers have been reporting an immediate improvement in their user experience.

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New Report: 2022 Distributed Order Management for Retail

Kibo

Download Now. Is your OMS able to keep pace with these high customer expectations to retain customer loyalty and satisfaction? 2022 Distributed Order Management for Retail. Retailers who are navigating the post-COVID world should now take the time to re-evaluate the capability of their Order Management System (OMS).

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How Coronavirus Is Impacting Ecommerce

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. When it comes to coronavirus, proactively addressing customer frustrations and fears (e.g. App downloads (especially of news apps) may increase as people spend an increasing amount of time at home.

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Overcoming Fear of Abandonment in the Fast Lane

Kibo

From Simone Biles and Petco’s CEO Ron Coughlin to Kibo’s own Head of Partnerships & Alliances, Ava… B2C Commerce Kibo Recognized in 2022 Gartner® Market Guide for Retail Distributed Order Management Systems We’re excited to announce that Kibo was recognized in the 2022 Gartner Market Guide for Retail Distributed Order Management Systems.

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B2B Ecommerce: Complete Guide for Retailers

SellBrite

trillion worldwide with online merchants so far in 2019, and B2C ecommerce — or business-to-consumer electronic commerce — sales are only expected to increase in coming years. How does B2B ecommerce differ from B2C ecommerce? If you have an online store, you’re already familiar with both sides of the B2C ecommerce relationship.

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