B2C Customer Mobile PPC 
Kissmetrics
AUGUST 25, 2020
In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. It’s happening because PPC works. From social media to paid search, PPC is a smart way to see quick results. Which… is where an experienced PPC agency comes in.
GetElastic
SEPTEMBER 15, 2021
B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Inflow Insights
OCTOBER 14, 2021
If you want to develop powerful B2B eCommerce strategies to attract and convert your customers, you’ll need to invest in a few key areas. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO).
Kissmetrics
AUGUST 18, 2020
It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.
Inflow Insights
APRIL 3, 2020
That said, our experience over 11+ years in eCommerce marketing has shown that search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO) are three approaches that show a proven return on investment (ROI). Plus, many businesses serve both types of customers on their platforms.
Kissmetrics
MARCH 10, 2021
Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising : How much do Google Ads Cost? B2C keywords will probably cost more if you target mobile devices, and B2B keywords will likely be more expensive for desktops. My answer is always the same. It depends. Device Targeting.
Kissmetrics
MAY 18, 2021
This is done through A/B testing , data analysis, customer journey mapping , consumer research, and more. From there, tactics such as analytics, PPC tracking , heat mapping, and user recordings help read on-site behaviors. CRO programs are essential to growth because they improve customer experience, conversions, and sales.
Expert insights. Personalized for you.
279 
Let's personalize your content