Forrester eCommerce
JULY 22, 2019
The Value Of Brand Valuing a brand can be a deeply divisive exercise. Questioning it, or attempting to validate it, can well be an exercise in futility and mathematical mumbo jumbo. To most marketers, there is an axiomatic simplicity to brand value.
BigCommerce
JULY 25, 2018
As both a B2B and B2C brand for so many years, I’d like to think we’ve seen it all and have discovered the most effective ways to navigate ecommerce. One of the biggest challenges we’ve faced as we’ve built and executed our B2C ecommerce strategy is also one of our biggest advantages. and internationally.
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Optimizely
SEPTEMBER 26, 2018
I have to engage in thought exercises to conceptualize who I’m talking to and deliver a product or experience that’s valuable to them. As far as where I see personalization going, I think the way we think about email right now in the B2C space is pretty static.
Kissmetrics
AUGUST 5, 2021
Business-to-consumer (B2C) marketing , as it’s called, comes with its own challenges. For example, you might offer people the following exclusive perks: workouts exercise form tutorials meal plans supplement guides. Typically, you’re marketing fitness goods and services directly to individuals, rather than businesses.
FastSpring
NOVEMBER 16, 2023
In case you missed it, our recent 2023 SaaS and Software Holiday Spend Report highlights how, whether your business focuses on B2C, B2B, or both , SaaS and software Q4 sales bumps are significant around the globe. It’s also a great time for shoppers like you to take advantage of those deals!
Ecommerce Platforms
SEPTEMBER 16, 2019
The Keyword planner helps you make good strides for your B2C website. Making such a fundamental exercise sort of oversimplifies your strategy to beat the already existing competition. For B2C setups, you can never go wrong with it's blogging functionality. Unlike B2C, B2B transactions occur between two businesses entities.
Kibo
JUNE 24, 2014
While this by no means eliminates the risk of a breach, you can exercise stringent rules to ensure data safety. With a Cloud-based solution the lightweight APIs integrate seamlessly with nearly any legacy eCommerce platform. Data security: When you buy an on-premise solution, you have complete control over your system and data.
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