Forrester eCommerce
JULY 22, 2019
The Value Of Brand Valuing a brand can be a deeply divisive exercise. Questioning it, or attempting to validate it, can well be an exercise in futility and mathematical mumbo jumbo. To most marketers, there is an axiomatic simplicity to brand value.
Kissmetrics
AUGUST 5, 2021
Business-to-consumer (B2C) marketing , as it’s called, comes with its own challenges. If you sell directly to businesses, such as gyms, you’ll focus on a business-to-business (B2B) marketing model. While some of the strategies below can help, you should also check out my guide to B2B marketing. Create a Membership Site.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
BigCommerce
JULY 25, 2018
As both a B2B and B2C brand for so many years, I’d like to think we’ve seen it all and have discovered the most effective ways to navigate ecommerce. One of the biggest challenges we’ve faced as we’ve built and executed our B2C ecommerce strategy is also one of our biggest advantages. and internationally.
FastSpring
NOVEMBER 16, 2023
In case you missed it, our recent 2023 SaaS and Software Holiday Spend Report highlights how, whether your business focuses on B2C, B2B, or both , SaaS and software Q4 sales bumps are significant around the globe. It’s also a great time for shoppers like you to take advantage of those deals!
Ecommerce Platforms
SEPTEMBER 16, 2019
The Keyword planner helps you make good strides for your B2C website. Making such a fundamental exercise sort of oversimplifies your strategy to beat the already existing competition. For B2C setups, you can never go wrong with it's blogging functionality. Business-to-Business(B2B). Choose The Right Sales Channel.
Kibo
JUNE 24, 2014
While this by no means eliminates the risk of a breach, you can exercise stringent rules to ensure data safety. On the… B2B Commerce NRF Retail’s Big Show: Day 2 Recap Day 2 of NRF brought inspiring stories, unique insights, and tactic strategies from leading retailers and retail experts. Happier shoppers.
Talkoot
SEPTEMBER 26, 2017
It’s no longer B2B and B2C; it’s now all ecommerce. My experience in working with our customers is that without the latter in place, the former becomes an exercise in futility. The panel called it out as an inadequate way to describe the complexity facing brands as they sell their products today.
Expert insights. Personalized for you.
356 
Let's personalize your content