Kissmetrics

MARCH 10, 2021

Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising : How much do Google Ads Cost? B2C keywords will probably cost more if you target mobile devices, and B2B keywords will likely be more expensive for desktops. My answer is always the same. It depends. Device Targeting. Conclusion.

PPC 310

PPC eCommerce B2C Improvements 310

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. These three digital marketing practices are important for B2C buyers, and today’s online B2B buyers expect a shopping experience that is similar to B2C. B2B eCommerce PPC Marketing Strategies. #4:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Kissmetrics

SEPTEMBER 10, 2021

From lead generation to lead nurturing to conversion, funnel AI tools help marketers improve their strategy and streamline their processes. Utilizing AI sales models and neural sales data, ClickFunnels aims to improve the marketing experience for businesses of all sizes. Even small businesses need to adopt AI technology to keep up.

Marketing 290

Marketing Payment Services Small Business Retail Technology 290

Kissmetrics

FEBRUARY 23, 2021

Measure, Optimize, and Improve. You can use this data to improve your next sponsored filter. As I mentioned at the start of this article, they are very affordable and are less competitive than Facebook ads or Google PPC ads. A sponsored Snapchat filter isn’t different from any other form of marketing.

Social Media 266

Social Media Recommendation Consumer PPC 266

GetElastic

SEPTEMBER 15, 2021

Improved brand reputation. B2B personalization should primarily be aimed at driving efficiency and is typically built around offering an improved customer experience throughout the B2B commerce cycle. However, it is important that B2B organizations do not become trapped in a B2C personalization mindset.

B2B 146

B2B eCommerce Customer SEO 146

FastSpring

DECEMBER 18, 2020

According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market. The buying journey for B2B sales is still longer than a B2C transaction. Give you a secure way to process payments.

B2B 148

B2B eCommerce Payment Services SEO 148

ROI Revolution

MARCH 4, 2020

Each episode is packed with insights for retailers and lead gen in B2B and B2C that cover a range of services, including PPC, social media, SEO, CRO, and Amazon advertising. . A comprehensive analysis of improved ad customizations, granular audience targeting, and smart bidding techniques that are redefining advertising in 2020.

Marketing 88

Marketing Department Stores Social Media Search Marketing 88

ROI Revolution

JANUARY 3, 2020

How can you improve your overall growth? Each episode is packed with insights for retailers and lead gen in B2B and B2C that cover a range of services, including PPC, Social Media, SEO, CRO, and Amazon Advertising. . To to look at all of our top blog posts of 2019 in one place, check out this article ! Let’s Get Digital!

Marketing 78

Marketing Social Media Food and Beverages Omnichannel 78

BigCommerce

FEBRUARY 13, 2018

Generally, there are six main models of ecommerce that businesses can be categorized into: B2C. Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer. It went on to turn into a major B2B, C2C, and B2C platform that’s still widely used today. Types of Ecommerce.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

Blue Winston

JUNE 3, 2021

B2B Marketing Automation | B2C Marketing Automation B2B and B2C Marketing strategies became very common in the world of online businesses. B2C Marketing Automation B2C Marketing automation on the other hand is very focused on personal approach to your customers through individual, specific emails. Improved Accuracy.

Marketing 67

Marketing Social Media B2C PPC 67

ROI Revolution

JANUARY 27, 2020

How can you improve your overall growth? Each episode is packed with insights for retailers and lead gen in B2B and B2C that cover a range of services, including PPC, social media, SEO, CRO, and Amazon advertising. . Download this exclusive report today to stay ahead of your competitors and grow your brand in the new decade!

Marketing 78

Marketing Shipping Costs Social Media Games 78

BigCommerce

NOVEMBER 2, 2017

AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. Ad Extensions are just one way to improve your Ad Rank. Are the most expensive and broad keywords out of reach for your PPC budget? high converting traffic). Bid Modifiers. Use Google Shopping.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

ROI Revolution

NOVEMBER 27, 2019

How can you improve your overall growth quickly? Each fast-paced episode has several educational segments, packed with insights for retailers & lead gen in B2B & B2C that cover a range of services including PPC, Social Media, SEO, CRO, and Amazon Advertising. Are you ready to shape the future of your brand? Listen here!

Marketing 78

Marketing eCommerce Social Media Gifts 78

Inflow Insights

APRIL 16, 2019

Google Shopping ads (also known as Google Product Listing Ads, or PLA’s) are probably the best fit if you’re a B2C selling products online. 4 – Our Mobile-Optimized Strategy for Improved eCommerce ROAS. This makes the path-to-purchase cleaner for the customer, and helps to improve your Google Quality Score, too.

eCommerce 156

eCommerce Mobile PPC Online Retail 156

Liveintent

OCTOBER 21, 2019

While Facebook was trying to address privacy concerns and improve user experience, this change had a negative impact on growth marketers and their campaigns. Some other options include Google, such as PPC ads on the search network, Google Display Network ads on websites, and video ads on YouTube.

White Paper 82

White Paper Social Media PPC B2C 82

Kissmetrics

MARCH 2, 2018

AdWords is the bread-and-butter of PPC advertising and will continue to dominate with its massive user base. On the B2C side of things, welcome emails generate 320% more revenue than general promotional messages. Until you hit #1 ranking for every targeted keyword, there is always opportunity to improve. Optimizely.

Social Media 206

Social Media Multi-channel Channel SEO 206

BigCommerce

SEPTEMBER 26, 2017

They’re typically linked to popular search keywords, ads, PPC content, banners, and social media advertising campaigns. We’ve seen with several brands massive improvements in conversion just by increasing the site speed. While it could be improved, it fulfills the purpose by providing a matching message, urgency and clarity.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

eCommerceFuel

FEBRUARY 17, 2017

And how can we improve that process with that person? For us it started out in text marketing…not text marketing, excuse me, just standard Google PPC text ads. And it’s a wide breadth of knowledge. So we sit there and measure, if the customer service agent can resolve it on that one call or does it require follow-up calls?

Merchant Services 36

Merchant Services eCommerce BigCommerce Books 36

Kissmetrics

FEBRUARY 19, 2018

In their 2018 annual report on content marketing , CMI discovered that only 38% of B2C businesses have a documented strategy. The same report found that B2C marketers: Use an average of five social media platforms, with Facebook, Twitter, LinkedIn, YouTube, and Instagram the top five choices. That’s appallingly low.

Marketing 248

Marketing Social Media SEO Blog 248

Omnisend

JANUARY 5, 2024

It not only makes customers happy due to a smooth shopping experience, but integrating an app with your website can improve overall brand credibility and customer loyalty. Get started with Omnisend today See pricing Improve SEO and online visibility How to make a website that’s easily discoverable? SEO is your best bet.

eCommerce 88

eCommerce Payment Services SEO Social Media 88

ROI Revolution

MARCH 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. 57% of millennials believe their financial situation will improve between now and Summer 2021 ( GlobalWebIndex ). 12-16 , when only 51% expected the economy to improve over the next six months.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

AUGUST 5, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. 12-16 , when only 51% expected the economy to improve over the next six months.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

NOVEMBER 4, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Executives’ optimism toward economy improves. In March, 25% of executives expected the economy to improve in six months, with 58% expecting it to worsen and 17% expecting it to remain the same.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JANUARY 5, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. This is an improvement from the search ad spending projected in June 2020, when it was expected to decline to $54.37B. Executives’ optimism toward economy improves. 10/7 update. 9/9 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

DECEMBER 3, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Executives’ optimism toward economy improves. In March, 25% of executives expected the economy to improve in six months, with 58% expecting it to worsen and 17% expecting it to remain the same.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

JUNE 1, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. 12-16 , when only 51% expected the economy to improve over the next six months.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

DECEMBER 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. 12-16 , when only 51% expected the economy to improve over the next six months.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JULY 1, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. 12-16 , when only 51% expected the economy to improve over the next six months.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

OCTOBER 1, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. The top categories consumers have gravitated toward during this shift are alcohol, home improvement materials, and groceries (up 16%, 14%, and 12% respectively), with apparel seeing significant declines.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

MAY 6, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. 57% of millennials believe their financial situation will improve between now and Summer 2021 ( GlobalWebIndex ). 12-16 , when only 51% expected the economy to improve over the next six months.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

APRIL 8, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. 57% of millennials believe their financial situation will improve between now and Summer 2021 ( GlobalWebIndex ). 12-16 , when only 51% expected the economy to improve over the next six months.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

AUGUST 4, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Although the situation has improved in recent weeks as many countries have seen a decrease in COVID-19 cases and shipping lag times have finally caught up with demand, a second wave in the U.S. 7/9 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

JULY 2, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. It’s time to take your SEO and PPC efforts to the next level. Last updated July 2, 2020.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

SEPTEMBER 9, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Although the situation has improved in recent weeks as many countries have seen a decrease in COVID-19 cases and shipping lag times have finally caught up with demand, a second wave in the U.S. 7/9 update.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

JANUARY 5, 2022

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Home Depot’s quarterly sales surpassed $40 billion for the first time ever in Q2 2021, with the consumer interest in home improvement that surged at the start of the pandemic not going away.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. 12-16 , when only 51% expected the economy to improve over the next six months.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

SEPTEMBER 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. 12-16 , when only 51% expected the economy to improve over the next six months.

eCommerce 78

eCommerce Social Media Payments Payment Services 78