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Klarna Acquires Shoppable Content Provider to Expand its Capabilities

Retail TouchPoints

The acquisition was made to enable a wide variety of shoppable content in native formats on retailers’ own digital properties, through the Klarna ecosystem and across social channels. These capabilities will complement Klarna’s comparison shopping services (CSS), available through Semtail/Shoptail, another recent Klarna acquisition.

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How Can Inventory APIs Improve Omnichannel Commerce?

Fabric Blog

Commerce today is omnichannel. From D2C websites to third-party marketplaces and comparison shopping engines, customers spread their shopping to many touchpoints. This vast range of sales channels creates great opportunities for retailers. However, it also brings new challenges.

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How Can Inventory APIs Improve Omnichannel Commerce?

Fabric Blog

Commerce today is omnichannel. From D2C websites to third-party marketplaces and comparison shopping engines, customers spread their shopping to many touchpoints. This vast range of sales channels creates great opportunities for retailers. However, it also brings new challenges.

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Top Market-Driven B2B eCommerce Trends of 2021

GetElastic

Prioritizing channels with larger contributors to current traffic. Digital self-serve and remote channels free up businesses’ CSRs and sales representatives for higher value services. Omnichannel retailing has become a cornerstone of global B2B sales, establishing itself as the new standard, not the exception.

B2B 145
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Email, SMS, and push marketing for ecommerce in 2023

Omnisend

In our BFCM 2022 report, we found that the volatility in ads had encouraged brands to rely more heavily on owned channels like email and SMS, and that these channels were more effective than ever. It’s not only the most popular channel, it’s also the most effective, generating an average ROI of $40 for every $1 invested.

Hobbies 88
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Email, SMS, and push marketing for ecommerce in the first half of 2023

Omnisend

Consumers are still shopping, but they’re doing so with more caution. At just the right time” messages are more pronounced than ever, making omnichannel marketing on channels that you control exceptionally important. Threats of a deep recession have thankfully eased, for the time being at least. The result? “At of email sends.

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What Should You Look for in an Ecommerce Platform?

Kibo

Good ecommerce can scale up or down easily and grow with companies as they expand their offerings and expand to new online channels. And, it’s important to find a platform that enables you to organize and publish that information on each sales channel as needed. Mobile shopping is on the rise. Mobile-centricity.