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The Top 10 Sessions to See at IRCE 2018

Optimizely

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Don Davis, Editor at Large, Internet Retailer. Vish Ganapathy, Managing Director and Global Retail Technology Lead, Accenture. Is it More than Buzz?

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Amazon Sucks at Offsite Personalization and That’s Great for Other Retailers

Sailthru

Retailers are outpacing Amazon at personalization. The retail giant lags many competitor brands on both mobile and email, and that’s great news for any retail brand looking to differentiate with consumers. Even big box retailers like The Home Depot and Best Buy have surpassed Amazon in mobile personalization.

Other 60
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24 eCommerce Experts to Follow Now

GetElastic

Anil Aggarwal: Founder, Chairman & CEO of Personatech , Founder of Shoptalk, Retail Meetup, and Several other Companies. Anil has had successful exits as Founder/CEO of 10 different startups, totaling more than $650 million, with some notable companies including Shoptalk , Groceryshop, Retail Meetup, and more.

eCommerce 113
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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Because a lot happens in a year within retail and ecommerce. Here are the top 19 ecommerce growth strategies recommended by Internet Retailer 1000 brands and the experts that advise them, in order of priority. Omni-Channel Management. Customer experience historically has involved WOW’ing the consumer. Technology.

eCommerce 419
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Personalized Marketing Equals Better Marketing Results

Optimizely

As we’ve already mentioned, collecting data such as gender, age, and location can give you a partial picture of your customers, but it’s not enough to offer the kind of personalized content consumers today expect. This is the kind of thoughtful personalization that consumers will appreciate. Their overall purchase history.

Marketing 277
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What is GTIN, MPN, UPC, EAN, and ISBN on eBay?

SellBrite

These unique numbers help identify which products in one database correspond with products in another database across international borders and organizational boundaries, and they’re issued to manufacturers and retailers for a fee. EAN” stands for European article number, and it’s essentially the European version of a UPC. What is EAN?

Books 113
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Monetate vs Certona: A Comparison of Kibo’s eCommerce Personalization Platforms

Inflow Insights

Monetate and Certona are respectively rated the #2 and #1 Personalization Providers according to the Internet Retailer Top 1000. In the process of writing this article Kibo Commerce (which owns Certona) actually acquired Monetate. One of the main advantages of Monetate that many consumers highlight is its ease-of-use.

eCommerce 144