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Event marketing: Complete guide and strategies for 2024

Omnisend

Building personal connections through one-on-one interactions is still an unparalleled opportunity to create memorable customer experiences. It’s event marketing. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. What is event marketing?

Events 88
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How an HVACR supplier increased their speed to market and online sales with a modern ecommerce platform

GetElastic

Along with its broad product inventory, the company offers superior customer service, technical advice, and training seminars to contractors around the nation. Improved online customer experience through enhanced information across channels. Since moving to a headless commerce solution, Johnstone Supply has.

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25 B2B ecommerce experts to follow

GetElastic

This post was originally published on September 25, 2019 and has been updated for accuracy and relevancy in the market. He now serves as an expert and consultant for mid-market and global B2B firms in the areas of ecommerce strategy, digital transformation, digital marketing and technology evaluation.

B2B 144
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30 B2B ecommerce experts to follow

GetElastic

He now serves as an expert and consultant for mid-market and global B2B firms in the areas of ecommerce strategy, digital transformation, digital marketing and technology evaluation. She oversaw and led the strategy for Intuit.com, including a complete overhaul from the infrastructure all the way through to the customer experience.

B2B 163
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Pick Up In Store – We Are NOT There Yet!

OrderDynamics

It also does not help that several vendors are desperately trying to change story to discussing “unified commerce” … which is basically the other side of the “omni-channel retail” coin. There have been countless seminars, webinars, breakout sessions, and conference discussions about the topic.

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Segmenting and Personalizing the B2B Ecommerce Experience

Blue Acorn

Defining and delivering unique experiences to those groups, from both a strategic and technological perspective, is difficult but getting easier. The main reason for this is the rise of CRMs as the central hub of all of your channels and systems. Memorability helps get your whole team on board with market segmentation.

B2B 60
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How To Grow Your Email List

Groove

eCommerce email marketing remains one of the most important channels to generate traffic, conversions and revenue for many businesses. If you want to master email marketing, you must grow and maintain a healthy email list. Upload customers into your CRM and continue to market to them through email. Conclusion.