Remove Channel Remove Customer Retention Remove Events Remove Multi-channel
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Seen and Heard at #NRF2024: 5 Trends from the Big Show

Retail TouchPoints

Over five days and a growing portfolio of on- and off-site events, the National Retail Federation brought together more than 40,000 attendees and 1,000+ exhibitors in NYC. It was the growth of what we first called multi-channel, which then became omnichannel, and then we saw the growth of the brands born on the internet.”

ACH 230
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How to get repeat customers: Proven strategies for success

Omnisend

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Returning customers also benefit your reputation, strengthening your market position.

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9 Must-See Sessions at eTail East 2017

Optimizely

This four-day event features speakers from innovative brands like Wayfair, Neiman Marcus, Bauble Bar, and Peapod — among others. On the first day of eTail East, the sessions are split into three summits: Search Display & Online Media Summit, Email Marketing & Customer Retention Summit, and the Next Gen eCommerce Summit.

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5 Steps to Grow Your Ecommerce Business with Email Marketing

Smile.io

  Email marketing has the potential to foster the customer journey and build rapport like no other marketing endeavor can. Email marketing surpasses all other marketing channels in driving purchases. Let’s explore five steps for using email to nurture interest and win customer loyalty.  

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What is First-Party Data and Why Focus on it in 2024

Smile.io

First-party data is information collected directly from your customers or website visitors. This can happen on your website, through your app, or via channels like email, a loyalty program, and text/SMS. These get in the way of your native tracking that utilizes browser cookies from picking up events and 100% of conversions.

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What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Kissmetrics

Multi-Channel Expansion. But scaling to multiple channels takes some finesse and strategy. Getting a handle on one channel can be difficult enough. Here are the four biggies to consider when you want to expand to multi-channels: 1. Do you have the manpower for customer service? Here’s how.

Blog 205
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Post-Purchase Messaging for First-Time Customers

Omnisend

Once you have a first-time buyer as a customer, you should strive to upgrade them to a repeat customer. By reaching out to them with relevant promotions, important information about their purchases, and addressing them through a variety of different channels, you can garner brand loyalty and create a customer for life.