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The Next Generation of Shoppers Needs a Next-Generation Strategy

Retail TouchPoints

Visiting a website, choosing a product, reviewing a “shopping cart,” typing in credit card details, etc. They want shopping to be fast and fun — less of a process. That’s why Synchrony partnered with payments startup Skipify, which enables purchases instantly across email, text, social and other channels.

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As Retailers Adjust to the Pandemic, Embracing Digital Commerce Doesn’t Have to be Risky

Retail TouchPoints

Consumers are also changing their purchasing habits and using new technology and channels. For this reason, it’s important to consider psychology over solely technology when making any adjustments to customer-facing digital channels. She attended Bentley University and holds the CISSP certification.

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The Best CRM Software (In-Depth Review)

Kissmetrics

Don’t forget to consider your: Email platforms Social media tools Internal communication software Customer service tools Calling/video chat software Shopping cart (for ecommerce) Contract/proposal software Connectors (i.e., Make a list of the tools you use and double-check to make sure your CRM integrates with them.

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Innovating Across the Customer Journey to Create More Commerce

Retail TouchPoints

This encompasses traditional in-store commerce and emerging digital channels, enabling each retailer to blend these worlds together to create an enhanced end-to-end shopping experience. The payoff for creating a superior customer journey across all devices, points of contact and channels is significant.

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Why Retailers Need Cloud-Native Payment Orchestration: 5 Tips to Flexible, Scalable, Customized Payment Infrastructure

Retail TouchPoints

Retailers knew 15% of their business was digital, and their ecommerce channel was growing. People turned to online shopping in droves. A retailer’s digital ecommerce channel suddenly became critical for growth. Shopping carts are going headless and cloud-based, as are stock control, shipping and even warehousing solutions.

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How to Use Facebook Messenger to Sell More E-Commerce Products

Kissmetrics

Not only that, Chatbots could save insurance, financial services, sales, and customer service departments $174 billion. There are three ways you can integrate the use of Messenger with your e-commerce website: Add the Messenger sales channel to your store site. The Messenger Sales Channel. Time on Site.

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Ecommerce Statistics

Ecommerce Platforms

23% of potential online buyers purposely abandon their shopping carts in order to collect coupons that sellers send to try and close the sale. (E-Consultancy,2016). The average online shopping cart abandonment rate is 69.23%.(Baymard 76% of B2B buyers use three or more channels when researching a potential purchase.

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