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ActiveCampaign vs Klaviyo: An In-Depth Analysis for 2024

Groove

Whether you’re an eCommerce retailer, brick-and-mortar store, or service-based business, choosing the best email marketing tool is essential for promoting your company and growing your audience. For eCommerce stores specifically, studies show that 55% of online shoppers prefer to communicate with companies via email.

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21 Field-Tested Strategies to Increase Live Chat eCommerce Conversions

Inflow Insights

You know that live chat is helpful for the customer experience on your eCommerce site…but does your live chat increase conversions ? We’ve noticed that many eCommerce companies are hopeful that the resources they put into live chat are helping to increase sales.

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10 ecommerce marketing tactics to increase sales

GetElastic

But it is the live support that users need the most. American Marketing Association found that live chat helped B2B companies win a 20% increase in conversion. Another report by eMarketer says 35% more people made an online purchase after interacting with the person on live chat. Source: Kayako.

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11 Powerful B2B eCommerce Marketing Strategies to Reach Your Ideal Buyers

Inflow Insights

Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO).

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Shopping Cart Abandonment: 7 Tips to Capture Revenue

Groove

Experiment With Live Chat & Chat Bots. Try attaching badges or logos from companies like Norton, Google or the Better Business Bureau (to name a few). Abandoned cart workflows are truly a wellspring of opportunity for eCommerce marketers. Experiment With Live Chat & Chat Bots.

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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. 8: Be Proactive with Live Chat.

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Live Selling: the Solution for Deepening Consumer Relationships in a Rapidly Evolving Retail Landscape

Retail TouchPoints

live selling is proving to be a lucrative offering. According to Coresight Research, 78% of companies surveyed for a recent report say that they’ve allocated “more than 10% of their total annual marketing budget to livestreaming campaigns.” Live Shopping is Here to Stay. Consumers Want Digital Interactions.

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