NMHC Optech 2022 Conference Recap: Remapping the Prospect Journey with Automation and Nurture Blends
PERQ
NOVEMBER 14, 2022
Did you get a chance to attend the Optech conference this year? To kick off the conversation, Kelley Shannon, the senior VP of Marketing at Bozzuto was kind enough to share the Renter Journey Map that their property management company (PMC) used to put together a visual of a typical leasing journey for their properties.
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