Consumer Consumer Goods Customer Search Marketing 
Forrester eCommerce
SEPTEMBER 28, 2018
For many in the retail and consumer goods industries, this is the most crucial time of the year. We know customers […] The holiday season is upon us once again. Bonuses are made or lost during the holiday season as some toys, electronics, and clothing items become the hit of the season and others fall flat.
Inflow Insights
NOVEMBER 29, 2021
With Google limiting paid search data at unprecedented levels, accessing competitor data as a paid search marketer gets harder every single day. In this blog, I’ll walk you through how our team of paid search advertising specialists evaluates the competition for our eCommerce clients using five tools: 1.
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ROI Revolution
JANUARY 11, 2021
With the state of the economy and consumers’ behavior so unpredictable, what can executives and marketers do to keep their brand not just alive but thriving in 2021? To get consumers into their stores, retailers must now give potential customers a compelling reason to visit. . has reached the U.K. &
ROI Revolution
AUGUST 5, 2021
Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. Still, overall, 62.5%
ROI Revolution
DECEMBER 2, 2021
Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! December 2. billion in revenue.
ROI Revolution
MARCH 2, 2021
73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Consumers spending 1 more hour per day online in light of COVID-19.
ROI Revolution
JUNE 1, 2021
Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Marketing to consumers in a post-pandemic world. As a result, many ecommerce brands have shifted their marketing strategies completely. 65% express the need for more frequent communication with customers.
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