Remove Consumer Remove Customer Data Remove Point of Sale Remove POS
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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

in March 2020, consumer buying behavior began shifting. In addition, as the popularity of online ordering and delivery continues to skyrocket, marketers need to rethink how they communicate with and market to consumers. In order to do this, retailers need to leverage valuable consumer data to create a more targeted marketing strategy.

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How POS helps to create customer appreciation strategies

iVend

Showing shoppers how much you value and appreciate them is one of the fastest ways to improve their retail customer experience and gain their loyalty – and loyalty, as retailers know, drives increased revenue and profits. iVend helps retailers iVend helps retailers to implement effective customer appreciation strategies.

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How to Sell Across Channels and In-Person with Shopify POS Go

Ecommerce Platforms

During the Shopify’s Winter ‘23 Edition , we learned about the release of a product called Shopify POS Go. Now, Shopify has always provided a POS for free to all of its users (and you have the option to upgrade to a premium version), so what’s the big deal about Shopify POS Go? What is Shopify POS Go? Quite bit, actually.

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Navigating the Future of Loyalty: Innovative Strategies for Engagement, Rewards and Unveiling the Differences Ahead

Retail TouchPoints

Loyalty programs have long been a staple of the business world, offering incentives and rewards to engage and retain customers. From data and privacy concerns to consumer preferences and the latest tech innovations, here’s what’s now and next in the dynamic landscape of loyalty.

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eCommerce POS Integration: One System for Online and Offline Sales

Korona

By integrating your eCommerce and point of sale system, you can extend your website’s existing functionality and attract a broader audience to your brand. This article discusses the benefits of eCommerce POS integration and how to integrate a point of sale system with your website. trillion by 2023.

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The Power of POS Gift Cards: A Guide for Retailers

Korona

Gift cards can be a powerful marketing and sales tool for retailers. And when you combine them with point of sale (POS) technology, their potential is even greater. But how exactly do POS gift cards work, and what are their associated challenges? That’s what this guide is all about. Let’s get started!

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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

This article delves into the evolving threat landscape, examining the impact of these disruptions on retail operations and exploring proactive measures for safeguarding businesses, customer data and reputations. A cyberattack that compromises customer personal information can diminish the trust consumers place in a brand.