Retail TouchPoints

FEBRUARY 5, 2021

Post-holiday season for retailers is a period of recovery centered around understanding what happened during the holiday and how to move forward with the transaction cycle, while also preparing for ongoing omnichannel business. Post-Holiday Omnichannel Success. Post-Holiday Challenges. Creating a Frictionless Returns Process.

Omnichannel 189

Omnichannel Payment Services Specialty Retailers Customer Loyalty 189

Optimizely

DECEMBER 21, 2017

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. How can contextual commerce improve loyalty? What is contextual commerce?

Customer Loyalty 191

Customer Loyalty Improvements Customer Merchant Services 191

Retail TouchPoints

JULY 3, 2023

As consumers, we’ve learned how to adjust to and enjoy new shopping formats. We’ve grown accustomed to these various retail touch points, and as a result, we’ve started to notice omnichannel inconsistencies that might never have occurred to us before — raising our own expectations of our favorite brands and retailers. Here’s how.

Consumer 262

Consumer Omnichannel Retail Technology 262

RIS News

FEBRUARY 21, 2024

Delivery is a growing omnichannel experience. Exploding out of necessity during the pandemic, consumers continue to show a post-pandemic preference for having goods brought directly to their homes – such as a meal, clothing, or even groceries for the family.

Customer Loyalty 80

Customer Loyalty Improvements Customer Clothing 80

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 83

Customer Loyalty Customer Retail Customer Retention 83

ESW

MARCH 5, 2024

In the last few years, omnichannel logistics and delivery have become more than a nice-to-have. Omnichannel logistics and delivery are a must-have. Brands and retailers that have not yet adopted omnichannel strategies may be missing out on opportunities to grow business – especially in global markets.

Omnichannel 88

Omnichannel Multi-channel Retail Shipping Costs 88

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . Hybrid (omnichannel) marketing is the future now. eCommerce is growing (higher, further, faster). hot and trendy.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

Omnichannel 102

Omnichannel Multichannel Payment Services Retail 102

Retail TouchPoints

SEPTEMBER 13, 2024

This is arguably in no small part driven by consumers’ desire for enhanced personalization and convenience , as well as their growing digital prowess as technology becomes increasingly embedded in their daily lives. From a consumer perspective, connected in-store capabilities offer tailored experiences.

Payments 268

Payments Payment Services Retail Omnichannel 268

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 253

Shipping Costs Improvements Live Chat Retail 253

Retail TouchPoints

JULY 22, 2024

Personalization has become an expectation for many consumers, but brands’ maturity levels in providing personalized marketing and CX varies greatly. Personalization is a top priority at Macy’s, all the way up to our CEO,” said Bennett Fox-Glassman, SVP of Customer Journey at Macy’s in an interview with Retail TouchPoints.

Multi-channel 260

Multi-channel Customer Omnichannel Channel 260

Smile.io

AUGUST 25, 2023

Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: reward exclusivity Sephora’s Beauty Insider is undoubtedly one of the best ecommerce customer loyalty programs out there. Program highlight: flexible redemption values.

Customer Loyalty 84

Customer Loyalty Customer Beauty and Health Food and Beverages 84

Retail TouchPoints

JUNE 17, 2024

Technology has permeated every aspect of customer loyalty, providing brand marketers with more tools to engage customers. These offers are actually considered “rewards” that consumers automatically receive when they shop, just by linking their debit or credit cards to an app, website or loyalty program.

Merchant Services 261

Merchant Services Retail Payments Gifts 261

Omnisend

FEBRUARY 22, 2021

Omnichannel marketing continues to get a lot of ink (and will do so for as long as there is a digital universe) for the very good reason that it continues to evolve. Five years ago SMS marketing campaigns were infrequent; today they are a completely normal way to engage a subset of customers, such as your best brand fans. 1: Shipping.

Omnichannel 146

Omnichannel Marketing Shipping Merchant Services 146

Retail TouchPoints

MARCH 26, 2021

For example, customers can create unique colorways for a pair of sneakers or add personalized text. Allowing consumers to customize their orders creates apersonalized retail customer experience and ultimately delights customers as they get to design products that suit their needs.

Customer Experience 307

Customer Experience Technology Customer Fulfillment 307

Omnisend

JUNE 28, 2021

As a result, the customer sees content that’s more applicable to them and their circumstances, and brands can ensure that their audience is seeing the most appropriate content. 71% of consumers feel frustrated when their shopping experience is impersonal. They want it to be convenient, tailored and easy for them to find what they want.

Customer Loyalty 152

Customer Loyalty eCommerce Customer Recommendation 152

Retail TouchPoints

AUGUST 7, 2020

However, other potentially even more significant trendlines show fundamental changes in consumers’ decision-making process related to picking brands and demonstrating customer loyalty. For example, the Qubit study found that loyalty is decreasing among a significant percentage of consumers: among 36.6%

Consumer 299

Consumer Retail Merchant Services Document 299

Smile.io

JANUARY 27, 2022

DICK’S Sporting Goods and Nike recently announced they would be taking their long-standing business relationship to the next level by partnering on customer loyalty. Customers of DICK’S and Nike can now link their DICK’S’ ScoreCard and Nike Membership loyalty program accounts to unlock exclusive products, events, and offers.

Sporting Goods 91

Sporting Goods Customer Loyalty Customer Events 91

Retail TouchPoints

SEPTEMBER 24, 2024

Marketers today have very little time to capture a consumer’s attention, which exasperates the need to reach that right customer with a hyper-relevant message in their precise moment of need. To do this, you need to start with thoroughly understanding your customer and their behaviors. Enter: Data-Driven Targeting.

Shopping Carts 284

Shopping Carts Marketing Travel Customer Loyalty 284

Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. The pandemic is finally ending, but the new/remade world will require a refined approach to the customer experience.

Consumer 153

Consumer Payment Services Fulfillment Multi-channel 153

Groove

JULY 30, 2024

This makes the journey towards conversion smoother and helps nurture the relationship between the brand and consumer, which can also improve loyalty. Bloomreach’s eCommerce Personalization Platform Bloomreach was designed to help brands improve the personalization they can offer customers during the eCommerce sales funnel.

eCommerce 195

eCommerce Omnichannel Improvements Information 195

Retail TouchPoints

OCTOBER 27, 2021

But supply chain pressures and ongoing uncertainty surrounding the pandemic means that consumers are focusing less on how immersive and entertaining in-store shopping experiences are and more on how safe and efficient they are. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.

Consumer 261

Consumer Supplies Fulfillment Technology 261

365 Retail

MAY 5, 2023

New data from Scurri , the next-generation delivery management platform, reveals nearly 9 in 10 (88%) UK retailers believe a branded post-purchase tracking solutions built into the delivery experience improves customer shopping journeys, leading to an increase in repeat purchasing (44%) and loyalty and retention (44%).

Customer Loyalty 52

Customer Loyalty Customer Retail Omnichannel 52

365 Retail

MAY 25, 2021

Brands are putting customer loyalty at risk due to a disconnect between their physical and eCommerce experiences, a new research report by PFS has found. In fact, 21% of respondents reported that online customer service is still not as good as in-store assistance. An omnichannel future based on experientialism.

Customer Loyalty 52

Customer Loyalty Customer Omnichannel Point of Sale 52

Retail TouchPoints

FEBRUARY 17, 2023

And in today’s omnichannel environment, that change is happening faster than ever. But as brands navigate rising acquisition costs and wavering customer loyalty, D’Arcy believes they need to balance both methods to see true returns on their effort. One truly can’t exist without the other,” she said. “I

Marketing 284

Marketing Customer Loyalty Omnichannel eCommerce 284

ChannelAdvisor

APRIL 7, 2019

Developing an omnichannel supply chain strategy is essential to remaining competitive. Not only does this offer a more convenient experience for the customer, but it also creates additional revenue opportunities that you may otherwise miss. As omnichannel enablement becomes more prevalent, consumer demands are also increasing.

Omnichannel 85

Omnichannel Blog Merchant Services eCommerce 85

Retail TouchPoints

JUNE 8, 2023

The key to CX success is seamlessness, and different metaverse platforms and Web3 technologies may ultimately make consumer interactions feel clunky or disjointed. Finally, several sessions will reveal how Web3 can support brands in their quest to solidify customer loyalty.

Technology 276

Technology Customer Loyalty Omnichannel Consumer 276

Sailthru

JANUARY 16, 2020

Take omnichannel personalization, for example. From there, retailers must look at the various solutions that can deliver a holistic omnichannel customer profile. Missing Out on Omnichannel Personalization Is No Longer an Option. The time when “omnichannel” was a hot buzzword is long gone.

Omnichannel 78

Omnichannel Seminar Customer Loyalty Mobile 78

Retail TouchPoints

JANUARY 5, 2022

But like any hot trend that has garnered a lot of buzz (I’m talking about you, “omnichannel”), there has been confusion about what experiential retail actually entails — and how it can be done successfully. Augmented by Personalized Digital Engagement: After retailers generate a new lead, they have an opportunity to build a customer profile.

Retail 284

Retail Omnichannel Social Media Consumer 284

Retail TouchPoints

MARCH 10, 2021

Retailers with a strong omnichannel presence, like Target , are well-positioned for success in the coming year as traffic returns, but even mall-based companies in weaker positions, like Gap , show signs that they can leverage an online pivot to fuel a turnaround effort. Omnichannel and Store-Based Fulfillment Are Bigger Than Ever.

Fulfillment 273

Fulfillment Omnichannel Apparel Order Fulfillment 273

Retail TouchPoints

FEBRUARY 1, 2021

More than one-third of consumers now shop online each week, up from 28% pre-pandemic. The customers of one of my clients, a retailer of hobbyist products, skew older and retired and did less shopping online. Omnichannel shopping. Retailers that relied heavily on store sales had to regroup after the pandemic hit. Voice commerce.

Customer Experience 316

Customer Experience Customer Omnichannel Social Media 316

Optimizely

APRIL 5, 2018

Many B2C brands are making the leap and shifting away from retail and toward direct-to-consumer (DTC). But should your GPG brand start selling direct-to-consumer? What does it mean to shift to direct-to-consumer? Direct-to-consumer means exactly what it sounds like: using ecommerce platforms to sell products directly to buyers.

B2C 170

B2C Consumer Shipping Costs Supplies 170

Retail TouchPoints

DECEMBER 27, 2021

The subcategories of retail companies that we engaged with — aftermarket auto parts retailers and dollar stores — tend to have their business model centered around a brick-and-mortar store presence, in contrast to omnichannel retailers such as big box stores or apparel manufacturers. Discretionary Goods Demand Higher Environmental Scrutiny.

Retail 357

Retail Supplies Customer Loyalty Consumer 357

retailnext

AUGUST 15, 2019

The challenge for many retailers is not only to be accessible on many channels or touchpoints, but for those channels to deliver a consistent and integrated service quality – as this significantly impacts shopper satisfaction and customer loyalty, and serves many other benefits for the brand. Offer rewarding loyalty programs.

Customer Loyalty 40

Customer Loyalty Payment Services Customer Live Chat 40

Dynamic Action

JUNE 27, 2023

How is The Customer Experience Evolving in 2023? Customer Loyalty is More Important than Ever As inflation and rising living costs continue to increase, customer loyalties are being tested as purchases become more considered and restricted to essentials. McKinsey & Co. Interested in learning more?

Consumer 62

Consumer Customer Retail Customer Loyalty 62

Retail TouchPoints

JULY 26, 2022

With rising gas prices, food shortages, skyrocketing interest rates and ever-present inflation, consumers are worried and that means retailers are worried, too. We’re already seeing online shopping demand level off , with consumers finding a new balance between digital and physical channels. Loyalty Shifts to Value.

Shipping Costs 300

Shipping Costs Gifts Fulfillment Consumer 300

iVend

JUNE 20, 2024

Customer retention for retailers drives maximum value from a customer by focusing on longevity and consistency, which in the long run are worth more than a short-term shopping spree from a consumer who then moves on. This enables retailers to build deeper relationships by showing that they understand their customers.

Customer Retention 94

Customer Retention POS Customer Retail 94