Remove Consumer Remove Games Remove Mobile Remove Search Marketing
article thumbnail

What we can Expect this Mother’s Day (Hint: It’s Going to be a BIG One)

Retail TouchPoints

Mobile devices will drive over 72% of all searches and over 56% of all online sales. Last year, mobile devices only drove 48% of all Mother’s Day purchases. For retail marketers and consumers alike, hope and optimism are not just on the horizon, but on the rise. Udayan Bose is Founder and CEO of NetElixir.

Jewelry 157
article thumbnail

COVID-19 and Ecommerce: Amazon, Paid Search & Social, and Industry Impacts

ROI Revolution

It feels like the entire marketing ecosystem is changing right before our very eyes. Consumer buying behavior essentially changed overnight. Unsurprisingly, consumers are now making more online purchases, trusting the capabilities of online shopping more while trusting the safety of brick-and-mortar stores less.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

Since then, digital search ad spending has increased significantly as brands try to reach the consumers who spend more time online. from 2019 to 2020 to pass $58 billion, US search ad spending grew 46% in 2021 to reach $84.7 Google dominates even more on mobile, with 93.3% of the mobile market share for search engines.

Marketing 172
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. Still, overall, 62.5%

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). 2020 COVID-19 + mobile stats + trends. in 2019 ( eMarketer ).

eCommerce 195
article thumbnail

How Your Brand Can Thrive This Cyber 5

ROI Revolution

Holiday shoppers are determined to find the perfect gifts at the lowest prices for their loved ones, and brands are scrambling to make their products the ones consumers want to purchase. 66% of this shopping occurred on a mobile phone, which should come as no surprise to marketers who are aware of the massive growth of mobile.

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. Marketing to consumers in a post-pandemic world.

eCommerce 158