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The Facebook Retail Reinvention

RTP blog

By Debbie Hauss, Editor-in-Chief A few years ago retailers were lamenting their decisions to try to use Facebook as a commerce channel. A Business Insider article made the statement clearly: “Companies first started selling things directly through Facebook in 2009. They all ended up closing their stores within a year.”

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RSP21 Reveals Top Growth Drivers for the Post-COVID Era

Retail TouchPoints

The 2021 Retail Strategy & Planning webinar series, now available on demand, brought together retailers, solution providers, practitioners and industry experts from firms including IDC, Alvarez & Marsal, WSL Strategic Retail and Cambridge Retail Advisors. And how can retailers best prepare for these spikes?

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How Walmart is Helping Small Businesses ‘Stay in Stock and in Control’

Retail TouchPoints

Now the company has set its sights on becoming the go-to resource for all the other businesses in the neighborhood as well with its new Walmart Business offering. Retail TouchPoints (RTP): Walmart isn’t the only large retailer that has turned its attention to small businesses recently.

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How To Accelerate The Consumer Purchase Decision Process

Smile.io

In this blog, we’re sharing 9 strategies to attract, engage and delight consumers at each stage of the buyer’s journey. Need recognition occurs during this stage, but the consumer is not yet committed to researching solutions for the problem. To discover the best solution, consumers will research and compare many different brands.

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Best Ecommerce Platforms for Subscriptions (Apr 2023)

Ecommerce Platforms

The best subscription ecommerce platform gives today’s business owners an exceptional way to increase the lifetime value of their customers, and unlock recurring revenue. With a subscription platform, companies can sell everything from packages of crucial products delivered on a monthly basis, to webinar and online course access.

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Must-have Ecommerce (And Life) Resources for Navigating the COVID Pandemic

Ecommerce Platforms

Whether you're selling “essentials” like cleaning products or “non-essentials” like consumer drones, you've probably felt some urgency, curiosity, fear, or maybe a combination of them all. Their aim is to keep small businesses afloat during the pandemic. The Retail Response to COVID-19 (From Shopify).

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FTC Chair Lina Khan on Fighting ‘Gatekeeper Markets’ that Throttle Fair Competition

Retail TouchPoints

Since that time events precipitated by the COVID pandemic — including product shortages, high inflation and the closure of countless small businesses — have only heightened consumers’ awareness of the current corporate power dynamics. That means consumers, but it also means independent business.”