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Checkout-less Shopping: Faster Payments, Smarter Customer Data

GetElastic

And no ecommerce technology comes closer does that better than checkout-less shopping. It’s not just a POS technology. The technology changes the customer experience and opens new marketing opportunities. To find out more about cloud-based ecommerce technologies, visit elasticpath.com.

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Checkout-less Shopping: Faster Payments, Smarter Customer Data

GetElastic

And no ecommerce technology comes closer does that better than checkout-less shopping. It’s not just a POS technology. The technology changes the customer experience and opens new marketing opportunities. To find out more about cloud-based ecommerce technologies, visit elasticpath.com.

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What We Learned From Fashion Ecommerce Marketers About Consumer Insights, Product Design and Marketing Strategy

Digital Doughnut

In our last round of UX interviews (December 2021) with our more data-savvy clients (in the fashion ecommerce biz) one thing kept coming up: Detailed consumer insights from first-party customer data are becoming more and more valuable for new product design and sustainable marketing strategy. For starters, why now?

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The Need for Delivery Speed Drives Holiday Hiring

Retail TouchPoints

And retailers are stretching out their holiday sales over a longer period in an effort to keep crowds out of stores, which provides the added benefit of avoiding the sales spikes that can easily overwhelm ecommerce technology, fulfillment and delivery. For its part, 1-800-FLOWERS.COM Inc.

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How Contextual Commerce Improves Customer Loyalty

Optimizely

I’m still trying to absorb the last ten years’ worth of marketing jargon and acronyms.”. But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Every B2C marketer needs to know about contextual commerce.

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WooCommerce Pricing: 7 Factors to Consider

SellBrite

According to BuiltWith, WooCommerce has 30% of the market share for websites using ecommerce technologies. Its popularity isn’t a surprise—the tool offers plenty of store customization features and is free to use. Customer data is precious and should not be left to chance.

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DISRUPTION IN THE AGE OF AMAZON: 5 STEPS TO TAKE

PFS

In apparel, for instance, the resale market is expected to almost double to $33 billion in 2021 from $18 billion in 2016, with online resale players growing more than four times faster than the broader apparel resale market. Re-examine how you go to market. Know thy customer. Data is everywhere and growing exponentially.