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How to Lower PPC Churn Rates

Kissmetrics

From social media to Google Ads , companies invest thousands of dollars a month into paid ads. However, there’s a lurking metric you might not be tracking: your PPC churn rate. If your PPC conversion rates are high, but your overall revenue isn’t, the issue might not be your ad. What Is PPC Churn Rate?

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How to Humanize PPC Ads

Kissmetrics

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. After all, PPC ads have obvious advantages. You can reach new customers, track your results, and manage your budget. By humanizing your PPC ads, you can stand apart from your competitors. It’s the human touch.

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8 Tips for a Brand Awareness Campaign

Kissmetrics

Brand awareness campaigns help you build successful relationships with customers based on trust. Finally, trust builds customer loyalty. On the one hand, loyal, happy customers will promote you to their friends and family, which brings you more customers in the long run. Understand Your Target Audience.

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59 Productivity Hacks for Online Small Business Owners

BigCommerce

Productivity Tips for Business Owners. Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks. Check social media network notifications and post a new update to your social media networks twice a day.

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9 Easy Holiday Marketing Ideas And Examples For Retailers

Korona

The competition to attract customers during the holidays will be stronger than ever, and this is your chance to get creative with your holiday marketing ideas. A well-thought-out holiday marketing strategy can help to boost sales significantly and build customer loyalty by strengthening relationships with them. Wrapping Up.

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PPC Strategies & Optimizations for 542% ROAS on Google and Facebook

BigCommerce

Whether you are looking to increase brand awareness, drive net new traffic or retarget and drive customer loyalty and AOV , Google and Facebook have myriad advertising options available. PPC advertising is equal parts art and science. Google Shopping Optimization Tips. Google AdWords Optimization Tips.

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7 Reasons Why Ecommerce Sites Need Affiliate Marketing

ecomdash

Here are more tips to increase your reach with affiliate marketing: Don’t rely on any one affiliate for more than 25 percent of your affiliate revenue. Incorporate customer loyalty sites, coupon sites, review sites, CPA networks, and other media sites to diversify your reach. Pay After the Sale. Did I mention this yet?

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