article thumbnail

Ecommerce Segmentation vs. Personalization: Differences & Benefits

UpSellIt

Ecommerce segmentation and personalization are two independent, but complementary strategies used in the field of online retail to enhance customer experience, improve conversion rates, and drive sales. Two of the best ways you can capitalize on this are by leveraging segmentation and personalization.

eCommerce 111
article thumbnail

How to Recession-Proof Your Online Retail Business Without Raising Prices

Korona

It is much more cost-effective to focus on retention and lifetime value than to try to get new customers to make a purchase. It is five times more expensive to attract a new customer than to retain an existing one. However, by increasing customer retention by 5% , profits can increase by 25-95%.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Loyalty Program Apps: Our eCommerce Recommendations

Groove

This is where customer loyalty programs come into play. What is a Customer Loyalty App? Customer loyalty apps enable online retailers to reward customers based on predetermined criteria. These programs are designed to encourage repeat purchases, increase customer satisfaction and lifetime purchase value.

article thumbnail

Where Online Shopping Rises, WhatsApp Follows

Retail TouchPoints

Retailers had no options this year other than to throw their full weight behind digital sales, and it paid off. Alongside this steep uptick in online sales is the rise of a familiar mobile communications platform: WhatsApp.

Mobile 223
article thumbnail

How to Set Up an Ecommerce Loyalty Program to Improve Retention, Build Community and Drive 5X in Sales

BigCommerce

However, certain types of internet retailers will see greater value from a loyalty program. These retailers have the following characteristics: 1. Online retailers who receive a steady stream of at least ten or more orders a month will see greater benefit from a reward program. You cannot rely on Facebook for traffic.

article thumbnail

RSP21 Reveals Top Growth Drivers for the Post-COVID Era

Retail TouchPoints

Agile CRM: How to Adapt to Changing Consumer Preferences and Win Customer Loyalty. Jennifer Ives, SVP of Global Partnerships for 3Pillar Global, discusses why strong customer retention is the basis for successful customer acquisition: “COVID created a retention need for retailers, and customer service is key.

Payments 216
article thumbnail

42 Top Ecommerce Podcasts That Will Transform You Into an Ecommerce Magnate

Ecommerce Platforms

Behind every successful online retail store lies tactical strategies, powerful tools, and dedication. This is a raw podcast created for online retailers by online retailers. If you are selling in the online world, but feel stuck, the Ecommerce Momentum podcast is the place for you. Ecommerce Podcast.

eCommerce 187