Mon.Mar 18, 2019

2019 Amazon Business Strategy: Goals, Objectives & Retail Marketing Takeaways

Customer Communications Group

The post 2019 Amazon Business Strategy: Goals, Objectives & Retail Marketing Takeaways appeared first on CCG. CCG Retail Marketing Blog

What is Amazon Live?

CPC Strategy

Between Twitch, Instagram Live, and Facebook Live, it seems like everyone’s trying their hand at livestreaming — and Amazon’s new Amazon Live offering. Read More. The post What is Amazon Live? appeared first on Retail Performance Marketing Blog - CPC Strategy. Amazon Marketplace

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How to Make Social Commerce the Key to Unlocking Customer Loyalty


The average US millennial spends more than eleven hours a day consuming media. They’re well versed in moving from one app to another and are ambivalent about which platforms they perform actions on. As a result, there are more and more digital spaces becoming vital sales channels.

Amazon is Cracking Down on Counterfeit Products — Here’s What eSellers Need to Know


Fake goods cost retail brands real money. Today, over 2 million products are listed each day on marketplaces such as Amazon and Alibaba, making it so that at any given point, there are over 1 billion counterfeit goods listed online. According to the International Trademark Association (INTA), the counterfeit goods industry is expected to grow to over $4.2 billion by 2022. Beyond harming brand reputation and revenue generation, counterfeit goods can hurt consumers.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Data Management Platform Coverage Takes On A New Look

Forrester eCommerce

When I started my career in marketing analytics almost 20 years ago, the biggest challenge was wrangling first- and third-party data, joining them together, and analyzing customer patterns.

More Trending

The French & UK Customer Experience Index Results Are In!

Forrester eCommerce

Each year, based on a survey of your customers, Forrester releases results of its Customer Experience (CX) Index. The methodology measures how well a brand’s customer experience strengthens the loyalty of its customers and ultimately drives business growth. The French CX Index and UK Retail CX Index results are in! Key highlights from the research […]. age of the customer customer experience index (CX Index) online retail retail Customer Experience (CX) cx index digital retail

Pop-up Shop-up with Mare Weiss


Boston’s nomadic institution, the Design Museum , hosted a great morning meetup with Mare Weiss on retail design and the pop-up store concept. Although most U.S.

Thinkific vs Teachable: What’s the Best Way to Sell Online Courses

Ecommerce Platforms

Selling your own online course doesn't have to be scary. In fact, you don't even need to be a web designer. That's thanks to the wide variety of online sales platforms and website building tools made just for online courses.

4 Reasons Why You Need to Sell on Walmart Marketplace


As a retailer, you’re in business to attract lots of customers and sell as much as possible. But only selling on your website limits your audience to people actively searching for your products that already know about you.

How to Create an Omnichannel Customer Journey


Customers are fickle. They’re demanding- and they want every message they receive to be completely tailored to their wants and needs. We want our marketing messages to always be relevant. We want to make sure the right message gets to the right person at the right stage of their customer journey.

How to do a Complete Audience Analysis


While what is being said about your brand is important, who says it is just as important if not even more. There are many tools that will provide brands with a way to understand what consumers are saying about their products, ads, competitors and more.

Why We Exist Without A Sales Team?


Yes, you read it right! We don’t have a sales team and still, we are acquiring new customers every month and growing. You know must be wondering if I am stating a fact or a hypothetical story. So let me take you back to Jan’18. My partner and I analyzed our growth and identified that […].

Blog 77

[Infographic] Connect 2019 by the Numbers: Don’t Miss out on Austin, TX!


Looking for something new and different to do this spring? Here’s a suggestion: When you head to Austin, Texas for ChannelAdvisor Connect 2019, try to arrive a day or so early. That way, you’ll have time to take an evening detour to the downtown Congress Avenue bridge.

Engaging Easter Email Marketing Messages


Every holiday is an opportunity for retailers to connect with shoppers, and Easter is no different. About 60% of Easter shoppers plan to purchase gifts, and half plan to buy. The post Engaging Easter Email Marketing Messages appeared first on Bronto Blog. Email Marketing Holiday Marketing

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Press Release: 76% of Consumers Visiting Multifamily Websites are Deep in “Research Phase,” Yet Many Property Management Companies Are Ignoring Them


The post Press Release: 76% of Consumers Visiting Multifamily Websites are Deep in “Research Phase,” Yet Many Property Management Companies Are Ignoring Them appeared first on PERQ. Multifamily News PERQ consumer data property management rental prospects renters website engagement

Fresh Perspectives on Today’s Consumer from Leading Research Firms: Shoptalk ’19

Blue Acorn

Today’s consumer: they want it and they want it now. But what is “it?” And how do they want it? Ken Cassar, Principal Analyst and VP at Rakuten Intelligence, Piers Fawkes, Founder of PSFK, and Mark Berry, EVP, US at Ipsos Marketing share their latest consumer insights, from delivery and store experience to touchpoint strategies. Delivery Experience. Starting with the fulfillment experience, Ken Cassar, Principal Analyst at Rakuten intelligence, shared his findings.

5 Tips to Create a Powerful Online Customer Service Experience


The post 5 Tips to Create a Powerful Online Customer Service Experience appeared first on PERQ. Auto Automotive Furniture Marketing Multifamily

3 Reasons You Should Attend the ANA Email Evolution Conference


Shiny Object Syndrome is all too common in marketers, who are always on the lookout for new ways to engage consumers and new places to do so. Meanwhile, email marketing’s potential was foreshadowed when the very first promotional email was sent. Subsequently known as “The Father of Spam,” a marketing manager named Gary Thuerk emailed 400 ARPAnet users — that was mass communications in 1978 — to promote Digital Equipment Corporation computers, resulting in $13 million in sales.

The iQmetrix Bootcamp: What's New and Improved for 2019


Your people and your processes are the two things that can make or break your customer’s experience. But this isn’t news to you! You’ve been laser focused on providing next-level service and your goal is to maintain this exceptional customer experience.