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Cybersecurity And Professional Sports: Securing The Internet Of Sports

Forrester eCommerce

Over the past few years, companies in all markets have embraced digital transformation, whether it is financial services finding new mechanisms to engage with customers or manufacturers adding sensors and other data collection components into their operational processes.

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The Platinum Card Experience: Travel Clubs And Loyalty Programs In The Retail Landscape

RTP blog

By offering these sorts of travel benefits on top of core financial services, Amex is able to generate ancillary revenue and loyalty, attract new customers and ultimately convert brand affinity into brand equity. It may seem small or silly, but that attention really matters to them — and those small moments create lasting loyalty.

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Salesforce CRM Review: The Complete Guide for 2019

Ecommerce Platforms

Probably the best-known customer relationship manager tool in the world today, Salesforce has a 20% market share in the current industry, making it the go-to solution for millions of businesses worldwide. While Salesforce does dabble in other areas of the software market, it's best-known for its customer relationship management solution.