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5 Tips to Improve Retail Pay-Per-Click Results

Retail TouchPoints

Pay-per-click advertising (PPC) is among the most cost-effective ways to boost sales online, by allowing brands to efficiently reach the right consumers at the right time. Getting PPC strategy right can be a minefield, but here are five often unexplored tips that can do the trick to help build market share.

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The Complete Guide to Client Onboarding and Retention

Kissmetrics

In financial services, a 5 percent increase in retention results in a 25 percent increase in profits. For example, a customer who is satisfied with your email marketing services might also sign on for your SEO services. A client who loves your financial planning advice might also hire you to do their taxes.

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The complete guide to Conversational Marketing 2019

Whisbi

An overview of Conversational Marketing for the modern consumer; how Conversational Marketing works, how it benefits brands and how to implement it as a strategy. What is Conversational Marketing? Conversational marketing is a method of engaging with web visitors and converting leads via dialogue-driven activities.

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59 Productivity Hacks for Online Small Business Owners

BigCommerce

Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks. By setting up Google Analytics , you can find out which online marketing activities are driving traffic to your website. Improve your email marketing.

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Business opportunities in Dubai – The 5 most well-funded industries

Payoneer

Thanks to the increase in smartphone and internet penetration, vendors worldwide are investing in this market, and startups such as Nutshell have emerged. One such industry is digital marketing and SEO. This presents a significant opportunity for professionals in fields like PPC, copywriting, email marketing , etc.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). 70% of mobile marketers say the pandemic has strengthened their promotional efforts ( Liftoff ). US online grocery sales surged 54% to reach $95.8 billion in 2020, up from $62.2B 11/4 update.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. COVID-19 transformed how consumers make everyday purchases, forcing brands and retailers large and small to shift their marketing strategies. Marketing to consumers in a post-pandemic world.

eCommerce 197