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Google Merchant Center: Everything an eCommerce Merchant Needs to Know

Groove

One such tool is Google Merchant Center. If you've ever found yourself asking, "What is Google Merchant Center, and how can it enhance my eCommerce performance?" Google Merchant Center Explained What is Google Merchant Center? then you're in the right place. Imagine you’re a business selling handcrafted leather shoes.

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Shining a Light on a Growing Ecommerce Threat: Chargeback Fraud

Retail TouchPoints

Experts report that chargebacks will cost merchants over $100 billion in 2023, and false claims and abuse of the chargeback process are a growing threat to merchants. The hidden expenses of wasted time, expensive fees, penalties or additional losses of goods and services add up. Internet payments mean more purchases.

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How to Overcome E-commerce Shipping & Delivery Challenges

lateshipment

Frequent Shipping and Delivery Challenges and How You Can Overcome Them High Shipping Costs Skyrocketing shipping costs are the most frequent challenge for both e-commerce merchants and customers. A not-so-fun fact is that shipping is arguably one of the biggest cost-centers for any e-commerce business.

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Roku Partnership Enables Purchases Directly from Shoppers’ TVs

Retail TouchPoints

Roku and Shopify have partnered to let viewers purchase products from Shopify merchants directly from their TV through Roku Action Ads. Shoppers who see an ad for a Shopify Merchant can press “OK” on their Roku remote to learn more about the product and purchase it directly from their screen.

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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

When it debuted back in 2010, Wish was the only game in town as far as manufacturer-direct discount shopping apps went. and then made sure everyone knew about it with a spot in advertising’s biggest game, the Super Bowl. The trade-off is long shipping times, another thing Wish is working hard to improve.

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Amazon Expands Buy with Prime Availability to all U.S. Marketplace Sellers

Retail TouchPoints

based Amazon merchants at the end of January. Additionally, Amazon is adding a new feature to the Buy with Prime package that will enable merchants to display ratings and reviews from Amazon customers on their own online stores. The offering was previously only available by invitation.

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How to Get Your Products in Walmart Marketplace

Kissmetrics

There’s a major push towards attracting millennials with improved delivery options, increased brand diversity, and better customer service. Don’t forget to factor in shipping fees and other costs. Onboarding onto Walmart Marketplace is relatively straightforward, but it’s even easier if you know what steps to work through.