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38 Ecommerce Terms Every Marketer Needs to Know

Optimizely

Yes, there are a million moving parts to juggle, not to mention the stamina and creative aplomb it takes to pull off successful B2C marketing campaigns and grow your online business. Marketing attribution – Determines which marketing touchpoints across your brand drive meaningful customer engagements and purchases that lead to revenue.

eCommerce 199
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. It’s not just that shoppers are spending more – it’s also that they’re making more digital payments and fewer cash payments.

eCommerce 197
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Top tips to make Black Friday and Cyber Monday a success in 2022

365 Retail

But the peak season sales market is a competitive one, so getting ahead of the game and understanding your customer’s wants and needs is critical. Using a sound PPC and SEO strategy to support enticing promotions is a surefire tactic to create a buzz around your brand early on. Plan, plan and plan some more!

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Similarweb Review: What This Heavy-Duty Platform Offers

Ecommerce Platforms

Not to mention, when researching competitors, you can see their web and app performance and any changes to their paid advertising, market share expansion, or digital revenue. All of this info goes a long way to up your SEO (Search engine optimization) game. For instance, headcount, revenue, location, and more. Digital Marketing.

Payments 160
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The Ecommerce Holiday Readiness Checklist: Mobile Optimization, Checkout CRO & The 11th Hour

BigCommerce

So, how does an online store prepare for the barrage of traffic, the increase in advertising costs, and the technology industry updates playing out in full view of everyone (think Facebook’s data updates, Google’s mobile update and Amazon’s new ad marketplace)? Reach out to your technology provider like BigCommerce. GET THE APP NOW.

Mobile 282
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

billion in revenue. Revenue from ecommerce is expected to reach $469.3 US retail ecommerce revenue was just $285.9 Consumer electronics saw nearly 16% revenue growth last year. Shopify’s total revenue grew 57% year-over-year in Q2 2021, with Shopify’s merchants generating an additional $1.1 growth this year.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Buy now, pay later (BNPL) is one of the myriad alternative payment methods that has seen the most growth since last year, with BNPL adoption up more than 81% year-over-year.

eCommerce 148