Inflow Insights

MARCH 27, 2020

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. eCommerce PPC Marketing Strategies. #1: Ads: Brand awareness to introduce the store and/or products (“Reach” in Facebook Ads Manager).

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Omnisend

JANUARY 5, 2024

Here are just some of the benefits:: Increased visibility More credibility Owned channel (no need to worry about social media algorithm updates) More control over customer experiences Exactly what you want your brand to deliver, right? They’re more direct and persuasive than most promotional channels like social media or word of mouth.

eCommerce 88

eCommerce Payment Services SEO Social Media 88

ROI Revolution

SEPTEMBER 1, 2020

One of our clients, a major luxury furniture retailer, saw PPC revenue grow by 369% YoY and overall revenue grow by 288% YoY after redoubling their PPC efforts in April! Multi-channel retail marketing for the holidays. Amazon is currently offering big price cuts for many of its connected tech devices until September 1st.

Shipping Costs 78

Shipping Costs PPC Shipping Multi-channel 78

Inflow Insights

JULY 8, 2019

What is Keyword Level Call Tracking (PPC Call Tracking)? This allows managers to intelligently optimize paid campaigns for inbound calls. Why Integrate PPC Call Tracking? Pair Your PPC Ads with Keyword Tracking Numbers. Call tracking can be integrated through Google analytics to see metrics at the keyword level.

PPC 61

PPC eCommerce Multi-channel SEO 61

ROI Revolution

JANUARY 25, 2023

Niki Morock, SEO Content Manager The biggest theme in 2022 from an SEO perspective is that helpful content is king!  Additionally, we saw many brands expanding past Amazon onto other retail media channels. We always expect multi-touch purchase journeys across channels, but too much overlap means wasted ad dollars.

eCommerce 78

eCommerce Social Media SEO Payments 78

BigCommerce

AUGUST 31, 2017

Yet, channel distribution is necessary in order to win sales. These marketing channels are essential to increasing sales over the holidays. Jana Skulinova, Marketing Manager, MonkeyData. Determine which channels to focus on: Will it be email, blog posts, Facebook ads, etc.? Creativity is key in order to win mindshare.

Marketing 252

Marketing Shipping Costs Multi-channel Channel 252

FastSpring

NOVEMBER 12, 2019

Personalize communication across all channels. What channels will help advertise your deals the best (Twitter, PPC, Facebook, etc.). What channels you’ll be using to advertise your BFCM deals. For example, you might not usually use PPC, but it can help showcase your offers over BFCM. Set your discount rate.

Payment Services 70

Payment Services Multi-channel Mobile PPC 70

SellBrite

JULY 28, 2020

Resellers do have to manage their inventory one way or another. Study current Amazon bestselling products. Study products similar to the one you want to sell. Do a detailed profit analysis that factors in Amazon fees, fulfillment and shipping costs, inventory management, and relevant taxes. Engage with the industry.

Shipping Costs 125

Shipping Costs Fulfillment Shipping Subscription 125

SellBrite

DECEMBER 9, 2020

Google Shopping Ads: Sellers can set up shopping campaigns, including setting budgets, managing bids, and viewing insights about ad performance. This makes it a likely channel for customers to discover your product, and one that you should definitely be leveraging if you aren’t already. Why should you be using Google Shopping?

Merchant Services 148

Merchant Services Shipping Costs Article Information 148

ROI Revolution

OCTOBER 7, 2020

One of our clients, a major luxury furniture retailer, saw PPC revenue grow by 369% YoY and overall revenue grow by 288% YoY after redoubling their PPC efforts in April! Multi-channel retail marketing for the holidays. Amazon is currently offering big price cuts for many of its connected tech devices until September 1st.

Shipping Costs 78

Shipping Costs Events Payments Small Business Retail 78

Lemonstand

OCTOBER 16, 2018

It allows you to take existing stores and integrate them with Instagram through the Facebook Business Manager. If you have a small number of products, you can just manually create a product catalog in your Facebook Business Manager account, which can then be connected to Instagram and tagged as shoppable posts. Customer Example.

eCommerce 83

eCommerce Social Media Merchant Services Multi-channel 83

ROI Revolution

NOVEMBER 16, 2020

The majority of sales were driven by Sponsored Brands and Amazon’s “Back to Study” landing page. One of our clients, a major luxury furniture retailer, saw PPC revenue grow by 369% YoY and overall revenue grow by 288% YoY after redoubling their PPC efforts in April! October 16 update. August 24 update.

Shipping Costs 78

Shipping Costs Payments Events eCommerce 78

ROI Revolution

JULY 2, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. Wholesale and retail channels in general are underperforming during this time in any industry.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

AUGUST 5, 2021

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

OCTOBER 1, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. Wholesale and retail channels in general are underperforming during this time in any industry.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

AUGUST 4, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. Wholesale and retail channels in general are underperforming during this time in any industry.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

JULY 1, 2021

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

MARCH 2, 2021

As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% As a result of the COVID-19 pandemic, 57% of purchasing managers are spending more on marketplace ecommerce sites, with 22% spending significantly more. March 2 update. New COVID-19 data + stats. to reach $9.92

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

DECEMBER 2, 2021

Here are some stats from Cisco’s 2021 Privacy Benchmark Study that showcase how the pandemic has influenced new ways of approaching consumer privacy: 93% of organizations turned to their privacy teams to assist with their pandemic response in 2020. Digital emerged more than ever as a channel for consumers looking for home products.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

BigCommerce

JULY 3, 2017

I started formal studies and making products initially for myself and immediate family about two and a half years ago. – Manager, Fox Creek Leather. It was 1987, I was 35, and I had already started and sold one business and managed two others. – Ecommerce Manager, Terramai. So, I made my own!

BigCommerce 209

BigCommerce Social Media Beauty and Health Shipping Costs 209

ROI Revolution

JUNE 1, 2021

In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. Email will be the top channel that brands use to communicate with customers and prospects in 2021, though voice search and ads are also making their way up the ladder.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

SEPTEMBER 9, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. Wholesale and retail channels in general are underperforming during this time in any industry.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

NOVEMBER 4, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. Wholesale and retail channels in general are underperforming during this time in any industry.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

DECEMBER 3, 2020

As a result of the COVID-19 pandemic, 57% of purchasing managers are spending more on marketplace ecommerce sites, with 22% spending significantly more. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. Optimizing your paid and organic channels during COVID-19. Bloomberg ).

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

APRIL 8, 2021

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. of consumers were using direct-to-consumer (D2C) channels to purchase consumer-packaged goods (CPG) at the height of the pandemic ( Practical Ecommerce ). March 9 update. More new COVID-19 trends + data.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

JUNE 2, 2020

The multi-state medical testing network would aim to fly samples from Amazon warehouses around the U.S. Optimizing your paid and organic channels during COVID-19. You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. A replay of that webinar is available now ! 5/26 update.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122

ROI Revolution

JANUARY 5, 2021

As a result of the COVID-19 pandemic, 57% of purchasing managers are spending more on marketplace ecommerce sites, with 22% spending significantly more. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. Optimizing your paid and organic channels during COVID-19. Bloomberg ).

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

MAY 6, 2021

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. of consumers were using direct-to-consumer (D2C) channels to purchase consumer-packaged goods (CPG) at the height of the pandemic ( Practical Ecommerce ). March 9 update. More new COVID-19 trends + data.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

OCTOBER 7, 2021

Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year. billion in 2020.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

JANUARY 5, 2022

Here are some stats from Cisco’s 2021 Privacy Benchmark Study that showcase how the pandemic has influenced new ways of approaching consumer privacy: 93% of organizations turned to their privacy teams to assist with their pandemic response in 2020. Digital emerged more than ever as a channel for consumers looking for home products.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2021

Digital emerged more than ever as a channel for consumers looking for home products. Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. billion in 2020. billion in 2020.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

SEPTEMBER 2, 2021

In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. million from 72.8

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

FEBRUARY 2, 2021

This report reveals strategies to prepare for a replatform, how to manage the transition, or what to do in the aftermath if things went wrong. As a result of the COVID-19 pandemic, 57% of purchasing managers are spending more on marketplace ecommerce sites, with 22% spending significantly more. Black Friday brought in $2.4 Bloomberg ).

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68