Inflow Insights

JANUARY 26, 2022

After all, more purchase channels often mean more revenue, too. Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!). Why Integrate PPC Call Tracking? It has been updated for accuracy and to reflect modern practices. How Does Call Conversion Tracking Work?

PPC 115

PPC eCommerce Multi-channel SEO 115

Kissmetrics

SEPTEMBER 22, 2020

You are getting enormous levels of organic traffic … Full of enthusiasm, you rush to your sales manager to check the sales status. At this stage, they’re well known for providing top-notch Pay Per Click, Social Media Management, Conversion Rate Optimization, SEO, UH/UI Design, Web Development services. Imagine this….

eCommerce 316

eCommerce Social Media SEO PPC 316

Algopix

JULY 3, 2019

EcomDash is a multichannel inventory management tool for all Amazon sellers. Sellbrite offers a simplified multi-channel listing software, enabling online sellers to effortless list and sell products across multiple online sales channels. Additionally, Linnworks offers Business and Enterprise editions. www.ecomdash.com.

Multi-channel 60

Multi-channel Shipping Costs eCommerce Software WooCommerce 60

BigCommerce

JULY 2, 2018

PPC & organic are a winning combo. We’ve tried to do lots of direct marketing as well as PPC advertising. We think of this as free revenue as opposed to PPC with higher CPA numbers. Lastly, having an understanding of attribution is critical to understanding multi-channel campaigns’ value.

Social Media 230

Social Media Marketing BigCommerce PPC 230

Inflow Insights

MARCH 27, 2020

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. eCommerce PPC Marketing Strategies. #1: Ads: Brand awareness to introduce the store and/or products (“Reach” in Facebook Ads Manager).

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Inflow Insights

AUGUST 25, 2021

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. For most, the holiday season is the time to unwind and celebrate. And that’s just the tip of the iceberg.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Inflow Insights

JULY 8, 2019

What is Keyword Level Call Tracking (PPC Call Tracking)? This allows managers to intelligently optimize paid campaigns for inbound calls. Why Integrate PPC Call Tracking? Pair Your PPC Ads with Keyword Tracking Numbers. Call tracking can be integrated through Google analytics to see metrics at the keyword level.

PPC 61

PPC eCommerce Multi-channel SEO 61

Whisbi

DECEMBER 12, 2018

Launched in 2014 by CEO Alex Bisbe and CTO Jose Luis Cantero, Whisbi is at the forefront of changing the way brands connect with customers online through conversational sales & marketing – the customer relationship management (CRM) software market is expected to reach a whopping $40 billion in revenue by the end of 2018.

Automotive 75

Automotive Multi-channel Telecommunications PPC 75

Korona

JANUARY 14, 2021

It’s more complicated than a multi-location business because each branch is run by a separate entity. PPC campaigns. Businesses are making more sales and generating more leads through online channels than ever before. Social media is a great channel to let your franchisees go wild, within reason. Website design.

Marketing 52

Marketing Payment Services Social Media POS 52

FastSpring

NOVEMBER 12, 2019

Personalize communication across all channels. What channels will help advertise your deals the best (Twitter, PPC, Facebook, etc.). What channels you’ll be using to advertise your BFCM deals. For example, you might not usually use PPC, but it can help showcase your offers over BFCM. Set your discount rate.

Payment Services 65

Payment Services Multi-channel Mobile PPC 65

Ecommerce Platforms

MARCH 2, 2022

However, creating and managing your landing pages can be complicated without the right technology. Multi device page preview: if you need to see how your visitors are going to view your page, the Multi-device page preview can help with this. With this tool, you can unlock new audience and channel options with minimal guess work.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

SellBrite

JULY 1, 2019

You’re responsible for managing your own returns. If you have a multi-channel e-commerce business , you need a way to track your inventory across multiple platforms. Effectively managing your inventory levels across multiple channels is crucial, especially if you sell similar products as other sellers.

Shipping Costs 84

Shipping Costs Shipping Multi-channel Payment Services 84

Omnisend

OCTOBER 5, 2021

Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. We’re lucky enough to be a multi-award-winning digital marketing agency. Not only that, it depends on the different channels that you have.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Omnisend

OCTOBER 5, 2021

Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. We’re lucky enough to be a multi-award-winning digital marketing agency. Not only that, it depends on the different channels that you have.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

SellBrite

JULY 28, 2020

Resellers do have to manage their inventory one way or another. Do a detailed profit analysis that factors in Amazon fees, fulfillment and shipping costs, inventory management, and relevant taxes. What are the distribution channels? Have a plan in place for inventory management. Engage with the industry.

Shipping Costs 125

Shipping Costs Fulfillment Shipping Subscription 125

Lemonstand

OCTOBER 16, 2018

It allows you to take existing stores and integrate them with Instagram through the Facebook Business Manager. If you have a small number of products, you can just manually create a product catalog in your Facebook Business Manager account, which can then be connected to Instagram and tagged as shoppable posts. Customer Example.

eCommerce 83

eCommerce Social Media Merchant Services Multi-channel 83

Ecommerce Platforms

MARCH 26, 2020

For instance, paying for a higher package could allow you to access things like multi-channel integration. This means that you can sell on other channels besides your website, like Facebook and Instagram. Inventory tracking and inventory management. Free unlimited hosting for your site. Integrated reporting features.

Shipping Costs 228

Shipping Costs Payment Services Merchant Services Payments 228

FastSpring

OCTOBER 25, 2019

Tunguz says if the company can manage a six-month payback from its customers, it will only need $2.6M They fail to interpret the impact of annual or multi-year contracts. Your SaaS might be trying all types of paid marketing like social media campaigns, email marketing, and Pay-Per-Click (PPC) advertising.

Payments 61

Payments Subscription Social Media Payment Services 61

Inflow Insights

JANUARY 31, 2022

When one marketing channel is performing well, it’s common for eCommerce brands to devote as much budget as possible to that top-performer — more often than not, at the expense of other, less-flashy initiatives and efforts. Gone are the days of devoting all of your budget and attention to a single marketing channel.

Social Media 128

Social Media Multi-channel PPC Channel 128

Kissmetrics

MARCH 2, 2021

If a Mercedes-Benz dealer has a CAC of $10, the management team will be delighted when looking at the year’s financial statements. The company in this example provides an online system for managing sales contacts for customer relationship management. What About CAC Per Marketing Channel? This would be an averaging method.

Customer 350

Customer eCommerce Multi-channel Channel 350

ESW

DECEMBER 14, 2020

In fact, you may find digital efforts, like social media, PPC and digital content, resonate more with consumers as people spend more time online. Marketing for a new eCommerce site should use a retailer’s traditional channels as well as new ones, such as pay-per-click and video ads.” Merchants must promote and market it.

eCommerce 78

eCommerce Multi-channel PPC Merchant Services 78

Kissmetrics

MARCH 2, 2018

Managing customer relations is key to growing your business. You need to manage and nurture the customer relationship. Salesforce is king when it comes to customer relationship management. Hootsuite is a necessity for managing your social media presence. Salesforce. That’s a full-time job. Google AdWords.

Social Media 206

Social Media Multi-channel Channel SEO 206

BigCommerce

FEBRUARY 13, 2018

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. Kayla Lewkowicz, Marketing Manager, Privy. Supply chain management has evolved.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

Kissmetrics

MARCH 8, 2021

The average CTR for PPC ads is even worse at 2%. Using Attentive’s patent-pending “two-tap” technology, customers can opt-in to a brand’s text messaging subscriber list seamlessly from their mobile website, social media, or other digital channels. We already talked about the comparatively dismal open rates for email.

Payments 354

Payments Marketing Payment Services Mobile 354

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. It turns out that the leads simply go to Facebook’s own Forms Library on your Business Manager account: Personally, I don’t want to waste my time going to the forms library and sorting the data myself. There are only so many hours in a day. 24, to be exact.

Social Media 313

Social Media Marketing Shopping Carts eCommerce 313

FastSpring

JANUARY 8, 2019

FastSpring’s end-to-end platform manages all back-office operations for customers. Content management system (CMS). Customer relationship management (CRM). A CRM system allows businesses to manage relationships with potential and current customers. Dunning management. Back office. Chargeback. Conversion.

Merchant Services 62

Merchant Services Payment Services Payments eCommerce 62

Inflow Insights

DECEMBER 8, 2021

Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Evaluate your social media marketing, email marketing , and other promotional channels. Paid Advertising (PPC) Audit. When to Perform a PPC Audit.

Improvements 106

Improvements Marketing PPC SEO 106

ROI Revolution

JANUARY 25, 2023

Niki Morock, SEO Content Manager The biggest theme in 2022 from an SEO perspective is that helpful content is king!  Additionally, we saw many brands expanding past Amazon onto other retail media channels. We always expect multi-touch purchase journeys across channels, but too much overlap means wasted ad dollars.

eCommerce 78

eCommerce Social Media SEO Payments 78

SellBrite

JUNE 19, 2019

Since you’re managing large, multiple bulk orders every month, it’s helpful to have insights into what types of products customers are buying and your inventory levels. Sellers were able to leverage the experience and network of a large marketplace to help them manage this one aspect of their business.

Shipping Costs 96

Shipping Costs Shipping Multi-channel Fulfillment 96

Optimizely

JUNE 28, 2018

But whether you’re new to ecommerce, or just strapped for time, it’s important to keep track of all the latest technologies and terms everyone’s talking about, from search engine optimization to PPC to AdWords.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

SellBrite

OCTOBER 6, 2020

This is where you’ll add and manage your products, set up tools and programs, and track product performance. Merchant Center allows you to add products, manage tools, and track performance. This allows merchants to easily manage which products they want available on Google from within our apps. Note that these ads are not PPC.

Merchant Services 151

Merchant Services Comparison Shopping Shipping Costs Shipping 151

BigCommerce

DECEMBER 13, 2017

In turn, I’ve done my best to include the most up-to-date recommendations and tips based on both Amazon’s documentation and our own observations after managing 1000s of Amazon listings. From there, we can use Amazon PPC to gather data on which terms help our listing convert and optimize for those keywords. What does that tell you?

SEO 209

SEO Merchant Services Document Recommendation 209

SellBrite

DECEMBER 9, 2020

Google Shopping Ads: Sellers can set up shopping campaigns, including setting budgets, managing bids, and viewing insights about ad performance. This makes it a likely channel for customers to discover your product, and one that you should definitely be leveraging if you aren’t already. Why should you be using Google Shopping?

Merchant Services 148

Merchant Services Shipping Costs Article Information 148

Ecommerce Platforms

SEPTEMBER 16, 2020

70% of marketers believe SEO is more effective than PPC. While we're on the subject of meta tags, Smart SEO offers another unique feature – multi-language support for meta tags (as well as its JSON-LD structured data). You can automatically generate meta descriptions, alt tags, fix broken links, and manage your sitemap.

SEO 104

SEO Shopify Marketing eCommerce 104

eCommerceFuel

JANUARY 5, 2018

We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. A Look At ROI Across All Channels. But when you compare it to things like e-mail, PPC on Google, Facebook Ads, things like that, how does the ROI look when you’re looking at direct mail?

Marketing 37

Marketing eCommerce WooCommerce Apparel 37

eCommerceFuel

JANUARY 5, 2018

We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. A Look At ROI Across All Channels. But when you compare it to things like e-mail, PPC on Google, Facebook Ads, things like that, how does the ROI look when you’re looking at direct mail?

Marketing 20

Marketing eCommerce WooCommerce Apparel 20

ROI Revolution

SEPTEMBER 1, 2020

One of our clients, a major luxury furniture retailer, saw PPC revenue grow by 369% YoY and overall revenue grow by 288% YoY after redoubling their PPC efforts in April! Multi-channel retail marketing for the holidays. August 24 update. This announcement shouldn’t be a shock to anyone who advertises on Amazon.

Shipping Costs 78

Shipping Costs PPC Shipping Multi-channel 78