Convert your mobile browsers into buyers with these recommendations

GetElastic

Based on data from comScore there are five reasons mobile shoppers don’t convert: 2% — security concerns. ” Keurig offers a straightforward comparison table and it is also visible right from the mobile navigation with product details and FAQs. Retail mobile browsers

With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever

BigCommerce

By the time you read this, everything we’ve learned about mobile SEO could be wrong. This is because the existing paradigm is based on a desktop-first world, and Google is about to catapult us into a mobile-first world with a major update on how they crawl, render and rank the web.

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3 Keys For A Killer Mobile Experience

Retail TouchPoints

After years of small yet steady growth, mobile commerce has officially reached a tipping point. For the first time, shoppers went to their mobile device more than their laptops to browse and buy, according to Rob Garf, VP of Industry Strategy and Insights at Salesforce.

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Win More Customers With eCommerce Mobile Apps

Elsner

That’s when the eCommerce market biggies started to launch their mobile apps. million mobile users are accessing the Amazon app monthly. After Amazon, it’s the Walmart with a monthly mobile app user count of 86.05 Shoppers Love Mobile Apps.

How Can Retailers Inspire ‘Thumb-Stopping’ Mobile Shopping?

Retail TouchPoints

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers. mobile shopping mobile optimization thumb-stopping Zulily content

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5 Mobile eCommerce Examples

Groove

With technological advancements, we've seen an explosion in mobile eCommerce. In fact, mobile eCommerce trends show that shoppers are using mobile devices in new ways to interact with brands and purchase their products. 5 Mobile eCommerce Examples.

Mobile eCommerce Best Practices

Groove

According to BigCommerce, mobile eCommerce sales are expected to account for 54% of total eCommerce sales by 2021. If your eCommerce website is not optimized for mobile, you could be missing out on valuable revenue. Mobile eCommerce Best Practices.

Increase Customer Engagement With Mobile Apps

Zaius

Mobile apps provide marketers with a unique opportunity to creatively supplement the omnichannel shopping experience. This includes things like watching promotional videos, linking a product to social media, and even simply visiting the retailer’s store on mobile.)

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Digitally Reinventing The Retail Store With Mobile

Retail TouchPoints

Store associates, when equipped with custom-made mobile apps tailored specifically for the retail experience, can achieve exponential performance and sales outcomes by offering customers a personalized in-store experience. Yet, according to the IBM Customer Experience Index 2017 , 79% of brands do not have mobile-enabled associates or do not provide their employees with mobile access to customer information. By Rodney Bryant, ?Apple

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How Much Should Retailers Invest In Mobile App Acquisitions?

Retail TouchPoints

With the continued growth of mobile shopping, more retailers are building out mobile apps to satisfy consumer expectations. billion this year, is the most cost-effective way to acquire loyal, long-term mobile app customers.

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5 Reasons Why Mobile Apps Are Critical To An E-Commerce Business

Retail TouchPoints

By Samir Addamine, FollowAnalytics If you’re going to succeed in e-Commerce, you need a mobile app — that’s a fact. And what’s more convenient than a mobile app that allows you to browse products, check prices and purchase goods no matter where you are?

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Holiday Readiness Series: 3 Ways to Maximize Mobile Performance

Retail TouchPoints

In addition, more than 60% of traffic during the month of November will come from mobile, which means retailers must absolutely bring their mobile A game. And that game plan should include a three-part strategy for bridging the mobile conversion gap.

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Get Shoppers to Stop Browsing and Buy on Mobile

Zaius

On Cyber Monday this year , mobile shopping very nearly surpassed desktop shopping. Mobile traffic set a new record at 47.4% This means that while mobile shopping and browsing rates were impressive compared to previous years, mobile buying still lags behind.

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Get Shoppers to Stop Browsing and Buy on Mobile

Zaius

On Cyber Monday this year , mobile shopping very nearly surpassed desktop shopping. Mobile traffic set a new record at 47.4% This means that while mobile shopping and browsing rates were impressive compared to previous years, mobile buying still lags behind.

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Convince Shoppers Not to Just Browse, But Buy on Mobile

Zaius

On Cyber Monday this year , mobile shopping very nearly surpassed desktop shopping. Mobile traffic set a new record at 47.4% This means that while mobile shopping and browsing rates were impressive compared to previous years, mobile buying still lags behind.

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Embracing mobile commerce: 6 ways to optimize

GetElastic

It’s projected that by 2021, mobile will account for 54% of total ecommerce sales. Mobile commerce has enhanced the shopping experience for consumers worldwide by making online transactions quick, convenient and smooth. Why optimize for mobile commerce? Mobile Commerce

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6 Creative Ways Top Brands Use Ecommerce Mobile Apps

Zaius

You don’t need us to tell you that mobile commerce is killing it. More than half of US shoppers have made a purchase using a mobile device, yet at the same time, only 12% of consumers find mobile shopping convenient. Asos: Personalization and recommendations.

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3 Ways to Reengage Mobile Shoppers With Push

Zaius

Because of its real-time nature, mobile push is best used for time-sensitive messaging and updates, including letting customers know about flash sales, inventory restock notifications, low stock warnings, and last-day alerts on coupons and discounts.

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3 Tips for a Killer Mobile Conversion Rate and User Experience

ROI Revolution

Now more than ever, mobile user experience (UX) is crucial in a time when users will bounce in seconds if the experience doesn’t meet their expectations. Many users begin their purchase journeys on mobile devices. Mobile Conversion Rate Tip 1: Typography.

Content Recommendations

Dynamic Yield

Always recommend the right content, even as user preferences change over time Encourage content consumption with predictive content recommendations across desktop, mobile apps, and email. Serve real-time content recommendationsContent recommendations are always updated and instantly deployed to every reader, leveraging their real-time behavior, browsing history, geo-location, category affinity, and more. The post Content Recommendations appeared first on Dynamic Yiel

Magento 2 Mobile Speed Optimization – A 2020-ready Guide

Onilab User Guides

July 1, 2019, Google has fully switched to mobile-first indexing for new sites. Even though Google started promoting mobile-first user experience as a top priority for the Web a long time ago, the final switch has happened only recently. Compared to other devices, mobile phones have less raw CPU power, memory, bandwidth, and screen real estate. The main reason is that more than 50% of all users browse the web on mobile and their numbers continue to grow.

B2B Mobile Commerce Apps are Hot: Here’s Why

GetElastic

Mobile commerce apps for B2B are increasing, and with good reason — 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. For industrial supplier Grainger, 41% of its mobile sales flow through its app.

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Moving Beyond Mobile Segmentation: Introducing Mobile Personalization

Sailthru

Today, mobile messaging platforms and mobile marketers alike tend to refer to both segmentation and liquid templating as personalization. Our ultimate goal is to redefine how mobile marketers approach personalization. Redefining Mobile Personalization.

Sailthru’s Guide to Product Recommendations This Holiday Season

Sailthru

Cutting through the clutter becomes both more challenging and more crucial, and product recommendations are a great way to do it. Last year, the National Retail Federation found that more than half of holiday shoppers purchased an item recommended by a retailer.

9 of The Best Mobile Website Builders for 2020

Ecommerce Platforms

By the end of 2019, mobile e-commerce spending reached $41.2 So, if you want to harness the power of mobile for your online store, then you might be searching for the best mobile website builder. All of the website builders listed below provide mobile-friendly templates, so any of them would work for you. Best Mobile Website Builders: Squarespace. Not to mention, they also offer over 100 customizable website templates, all of which are mobile-friendly.

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Retailers Need To Embrace Mobile Apps To Connect With Millennial Consumers

Retail TouchPoints

When Millennial consumers go shopping, they do so armed with mobile devices. As a result, mobile devices are becoming a primary interaction, recommendation and knowledge interface for shoppers inside the store. Successful mobile apps provide seamless, end-to-end experiences.

Common Pitfalls of Mobile Commerce and How to Solve Them

SellBrite

As of 2017, mobile commerce sales in the United States reached $156 billion. Poor Mobile Website Design. With so many other distractions on their mobile at their fingertips, they won’t be motivated to spend their time on a website that isn’t compatible with their device.

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Mobile’s impact on holiday shopping and how to compete next season

GetElastic

From Black Friday through Christmas week, consumers spent more dollars overall and spent more time on mobile. Mobile was definitely the winner, taking in 48% of order share, which is a 19% increase from holiday 2017. Source: 2018 Q4 Mobile Commerce Insights Report?.

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Getting To Grips With ‘PIN On Mobile’ Versus ‘PIN On Glass’

Retail TouchPoints

PIN On Mobile And PIN On Glass Are Not The Same A case in point is the conflation of the terms “PIN on Glass” (PoG) and “PIN on Mobile” (PoM). PIN on Mobile, however, is an innovative technology designed to offer merchants a cost-effective avenue to card payment acceptance, whilst delivering the same security standards as a traditional POS terminal. How Secure Is PIN On Mobile? David Poole is the Global Head of Mobile POS Solutions at MYPINPAD.

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Creating a user survey to better segment mobile visitors and serve them recommendations

Dynamic Yield

The post Creating a user survey to better segment mobile visitors and serve them recommendations appeared first on Dynamic Yield

Targeting returning mobile visitors using slider drawer recommendations featuring previously viewed products

Dynamic Yield

The post Targeting returning mobile visitors using slider drawer recommendations featuring previously viewed products appeared first on Dynamic Yield

How The Ulta App Is Mobilizing Personalization

Sailthru

Convenience and a seamless transition between mobile and in-person retail transactions play a large part in consumer personalization. Between the Ultamate Rewards program, personalized product recommendations and push notifications, and AR functionality, the Ulta app has a lot to offer.

Mobile eCommerce Trends & Strategies for 2019

Groove

Add in the number of sales made exclusively on mobile devices and the importance of mobile optimization becomes unavoidable. The challenge for many businesses, however, is developing a mobile strategy that makes sense for them. To help, we've outlined three mobile eCommerce trends to watch, as well as included considerations for a successful mobile strategy. Mobile eCommerce Trends. Offer Native Mobile eCommerce Checkouts. Apps vs Mobile Websites.

The Ecommerce Holiday Readiness Checklist: Mobile Optimization, Checkout CRO & The 11th Hour

BigCommerce

So, how does an online store prepare for the barrage of traffic, the increase in advertising costs, and the technology industry updates playing out in full view of everyone (think Facebook’s data updates, Google’s mobile update and Amazon’s new ad marketplace)? Consumer spending is up.

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A guide to maximizing revenue with product recommendations

Dynamic Yield

Effective recommendation shouldn’t be left to the market leaders. Learn to extract value from your recommendations and realize your highest ROI. The post A guide to maximizing revenue with product recommendations appeared first on Dynamic Yield.

Master Mobile Personalization Like Nike, Nordstrom and Thrive Market

Sailthru

As mobile devices play a bigger role in more aspects of our lives, they’re becoming the common thread tying the entire customer experience together. We read most of our email on mobile devices. That makes mobile personalization paramount for retailers.

Mobile 101

Mobile Marketing and Geolocation: Up Your Effectiveness With Location Targeting

Sailthru

Mobile marketing is an important aspect of every marketing plan (or at least it should be.) Geolocation uses mobile devices built in GPS to accurately show where the device, and the user of the device, are located. Geolocation tracking can work in a few different ways on mobile devices.

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6 Ways Brands Can Turn Their Mobile Messages Into Triggered Messages

Sailthru

Savvy brands are working triggers into their mobile messages, such as push notifications, and SMS and in-app messages. Here are six strategies for brands looking to add triggers to their mobile messages, with inspiration from seven brands that are excelling at it.

B2B Mobile Commerce Apps are Hot: Here's Why

GetElastic

B2B Mobile Commerce Apps are Hot: Here's Why. Mobile commerce apps for B2B are increasing, and with good reason -- 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase.

B2B 101

Magento 2 Mobile Optimization – A 2020-ready Guide

Onilab User Guides

July 1, 2019, Google has fully switched to mobile-first indexing for new sites. Even though Google started promoting mobile-first user experience as a top priority for the Web a long time ago, the final switch has happened only recently. . Compared to other devices, mobile phones have less raw CPU power, memory, bandwidth, and screen real estate. The main reason is that more than 50% of all users browse the web on mobile and their numbers continue to grow.