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Think Omnichannel to Help Your Business—and Your Shoppers—Succeed

Wiser

This means that any businesses that aren’t already creating an omnichannel experience are lagging behind. This means that any businesses that aren’t already creating an omnichannel experience are lagging behind. What Is an Omnichannel Retail Strategy?

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Forrester: Seek New Revenue Sources to Avoid Commodity Price Wars

Retail TouchPoints

Retailers need to readjust their strategies business-wide as they prepare to meet empowered customers who have more choices than ever in a tough economy that’s giving them more reasons than ever to seek out the best price — wherever it may be. The result? Marketplaces Forcing Retailers to Get Unique.

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Retail Rebounds in Q1 2021, but Even a Fading Pandemic Leaves New Challenges in its Wake

Retail TouchPoints

Large retailers like Target and Walmart continued to thrive in Q1 2021 on the back of their large store footprints and strong omnichannel presence. These investments are representative of Target’s swift response to changing consumer behavior, which also helped the retailer succeed during the depths of the pandemic, according to Anderson.

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How to Make ‘Buy Online, Pick Up in Store’ (BOPUS) Work for Your Digital Brand

Kissmetrics

BOPUS lets retailers leverage omnichannel experiences to boost online and in-store profits when done well. However, it requires synergy between online commerce channels and physical retail to succeed. True to its name, it gives shoppers the option to order items online and pick them up in-store. How Can BOPUS Benefit Your Brand?

eCommerce 282
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The 5 Benefits of E-Commerce Automation

Kissmetrics

Sometimes it can feel like you’re doing so many little things just to keep the business going, so you don’t have time to focus on the big picture, taking your business to the next level. E-commerce automation is any digital or technologically-driven task triggered by an action or non-action from a customer, your team, etc.

eCommerce 336
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How to Advertise on Walmart Marketplace

Kissmetrics

population as customers, you’d be pretty eager to use that platform to advertise your business, right? With a large audience and millions of engaged shoppers, Walmart Marketplace could be a necessity for any online retailer in the same way that Amazon is. Understanding your customers is the only marketing strategy you need.

eCommerce 252
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The Future of International Commerce is Online — and the Field is Open

Retail TouchPoints

Where will the next great international business opportunity appear? The somewhat unlikely locations are eight rapidly growing countries that are currently off of most retailers’ radar: Bangladesh, Egypt, Ethiopia, India, Indonesia, Kenya, Nigeria and the Philippines. No one ever visited a bank branch. No one ever went to a hypermarket.