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5 Ways Retailers can Begin to Market from the Outside-In

Retail TouchPoints

In the face of consumer distrust, purchase decisions are increasingly made through peer recommendations — more specifically from peers that share a similar set of identities, affinities and geographies. He has been leading the charge for retailers to build advocacy campaigns online reflective of their customer bases.

Marketing 245
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A Metaverse Action Prep Plan for Brands

Retail TouchPoints

My recommendation is to get this plan done this year. Dreller has worked in digital marketing since 2003 with roles across brands, agencies and tech vendors. The following is a list of eight things your brand can be doing now so that you can start aligning yourselves to the metaverse.

Article 269
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Customer Showcase: Beads in Bulk – Wholesaling Beads Worldwide

Lemonstand

Based in Metro Atlanta, GA, Beads In Bulk has been involved in the wholesale distribution of beads and related products since 2003. Importing beads direct from manufacturers enables them to provide price savings direct to their wholesale customers, who buy in bulk. Would you recommend LemonStand to others who need an eCommerce site?

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How Revolve Uses Personalization to Help Customers Find That One-in-a-Million Dress

Sailthru

Michael Mente, Revolve’s cofounder and co-chief executive officer, has said personalization is driven by “data from analysis of thousands of styles, dozens of attributes per style,” combined with data gleaned from customer interactions. Revolve takes advantage of a carefully thought-out recommendation strategy.

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Camping with an eCommerce Venture Capitalist

eCommerceFuel

Andrew : Did you do that just because you guys couldn’t control the whole customer experience. So Zappos did that…yes, because they couldn’t control the customer experience. In 2003, getting anyone to ship anything was a foreign concept. Was that why? Oh, no, no.

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Camping with an eCommerce Venture Capitalist

eCommerceFuel

Andrew : Did you do that just because you guys couldn’t control the whole customer experience. So Zappos did that…yes, because they couldn’t control the customer experience. In 2003, getting anyone to ship anything was a foreign concept. Was that why? Oh, no, no.

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What is ActiveCampaign and why do you need it?

Email Audience

They’ve been in business since 2003, serving B2B, B2C, and eCommerce customers. ActiveCampaign is built on the idea of driving growth with better customer experiences. And so they’ve created marketing and sales tools for lead generation, lead conversion, and customer retention. What does ActiveCampaign cost?