Amazon Prime Membership Growth May Be Flattening; Home Depot Invests Billions in Omnichannel; and What We’ve Learned From the Holiday Season—So Far
Sailthru
JANUARY 5, 2018
In 2015, 26 percent of those surveyed were members, and in 2016 that number increase to 35 percent. The company anticipates its e-commerce spending will support further expansion of online sales, which currently account for 20 percent of its growth. The slowdown may be due to membership saturation among high-income consumers.
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