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Top CRM Trends For 2020

Forrester eCommerce

CX is still king in 2020. Here are our top 5 trends for CRM in 2020: Self-service for end-to-end customer journey support increases. Modern CRM must be used as a foundational technology for customer engagement in order to deliver experiences that keep your customers coming back for more.

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How Did I Score On My Channel Outlook For 2020?

Forrester eCommerce

Coming off of a year like 2020 makes analysts and futurists reluctant to make any kind of predictions going forward! When I published the “What I See Coming For The Channel 2020” I totally missed the pandemic, social unrest and pandemonium, and even murder hornets somewhere in the middle. That being said, many of the […].

Channel 455
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What To Expect On Singles’ Day 2020

Forrester eCommerce

We are entering the 11th anniversary of Double 11 (AKA Singles’ Day) the largest shopping festival in the world in 2020. We expect that: It will be the longest and most complex Double 11 ever. Brands and retailers are eager to recover from the impact of COVID-19 and will double down on their investment on […].

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Predictions 2020: Answers To Your Questions

Forrester eCommerce

I recently hosted Forrester’s Predictions 2020 webinar, where I interviewed CEO George Colony and other Forrester thought leaders on the dynamics that will shape 2020 and beyond. Attendees were able to ask questions during the webinar, some of which could not be answered live.

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5 Essential Pieces of a Prospecting Solution

Is your team focused on building a reliable tech stack for 2020? Forward thinking sales leaders are starting to prioritize technology initiatives. As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster.

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Brand Spotlight 2020: In A Difficult Year, The Best Brands Shine Bright

Forrester eCommerce

In a tumultuous 2020, ravaged by a pandemic and witness to a surging demand for equality, six brands occupied the spotlight. The Best Brands Are Forged In The Crucible Of Crisis As I spent 2020 researching, writing about, and working with brands, it was clear that branding as usual wasn’t cutting it. I had to […].

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Yet More DevOps Trends (2020)

Forrester eCommerce

So, we issued our 2020 DevOps predictions. Here are some of the additional trends Forrester is tracking in DevOps for 2020: The end of plan/build/run and stage gates. We were limited in number and format and there were a lot of great ideas.

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2020 Database Strategies and Contact Acquisition Survey Report

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.

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Retain Valuable Customers with Loyalty

Download Annex Cloud's 2020 Customer Retention white paper. Learn how to effectively retain your most valuable and profitable customers.

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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Post-2020 life has changed the world in many ways — not the least of which is accelerating our reliance on digital commerce.