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Multichannel Selling: The Key to Success in eCommerce

Algopix

Given that there are so many opportunities in eCommerce environments one would expect that retailers are able to direct their efforts towards capturing this multichannel demand. Why Multichannel Selling Strategy? Multichannel seems to be a big thing, but what exactly are the reasons for this? Multichannel Selling, the RIGHT way.

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With Omni-Shopping Set to Reign this Holiday, Amazon Enables Local Pickup and Delivery

Retail TouchPoints

Research from Google indicates that this holiday season will be more omnichannel in nature than any before it, with 64% of consumers saying that they plan to shop both online and in-store. This follows on a huge bump in omnichannel fulfillment options spurred by the pandemic and ongoing product shortages.

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The Path of Today’s CPG Brands

Retail TouchPoints

Now more than ever, it’s critical for founders, operations and marketing teams to understand how CPG is evolving so they can compete effectively as the landscape continues to shift. And when consumers do physically visit stores they are often comparing prices in real time on their phones, making multichannel selling for CPGs an absolute must.

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Webinar: Kearney Supply Chain Expert Identifies 5 Key Resiliency Challenges

Retail TouchPoints

The COVID pandemic caused significant disruption to 80% of supply chains around the world, with the result that nearly half ( 47% ) of supply chain operations will be overhauled, according to data from Kearney and the World Economic Forum. Three Strikes and Customers are Out (of Your Store).

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Retail industry’s annual tech investment gap could top £22bn, creating an innovation vacuum that risks sector health and business survival, warns the Retail Think Tank

365 Retail

The RTT whitepaper – ‘ Change Or Fail: Why Innovation Is The Business Survival Issue Retailers Can’t Ignore ’ – suggests omnichannel retailers should be spending between 4-8% of their revenue on technology per annum. However, currently most retailers only spend between 1.5-3%, year-on-year.

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The Top 7 Fashion Ecommerce Trends (and How to Enable Them)

Omnisend

Omnichannel Fashion Ecommerce. If the past few years have taught us anything, the omnichannel customer is here to stay. Omnichannel marketing , as opposed to multichannel marketing, places your customer at the heart of your marketing strategy and personalizes their experience. Try Omnisend free for 14 days!

Fashion 148
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Breakout Year For Companies Acquiring Amazon Brands and Private Labels

ChannelAdvisor

In 2020, nearly $1 billion in investments were poured into Amazon sellers and brands, with commerce investment groups primarily located in the US, Germany and the UK purchasing and fusing smaller Amazon sellers together into a larger Amazon brand. . We’re happy to provide an omnichannel solution to meet their needs.”.