Remove 2021 Remove Channel Remove Multichannel Remove Omnichannel
article thumbnail

Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. Loyalty programs. These key investments and opportunities include: Mobile experience.

article thumbnail

Understanding Omnichannel Commerce and Its Importance in 2021

Kibo

Omnichannel commerce is a strategy that connects every sales channel that consumers use to interact with a retail brand. An omnichannel strategy seeks to deliver a cohesive message across all channels. With omnichannel, customers receive a consistent brand message and experience regardless of channel.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tips for shipping success during the 2021 holiday season

Omnisend

The 2021 holiday season is already different from holiday seasons of the past, starting with manufacturing and trickling down to shipping. Notifying the selling channel of the shipping confirmation can be a tiring process if you do it by hand. The dates to keep in mind for 2021 are as follows. Reading Time: 5 minutes.

Shipping 148
article thumbnail

Nordstrom Takes Stake in Topshop Brands, Launches Joint Venture with ASOS

Retail TouchPoints

ASOS acquired the Topshop brand portfolio from Arcadia Group in February 2021. . Now, Nordstrom will have the exclusive multi-channel retail rights for both brands in all of North America, including Canada, and own a minority stake globally. The new joint venture will set the stage for a wider strategic partnership in which the U.S.

article thumbnail

The Path of Today’s CPG Brands

Retail TouchPoints

The combination of greater availability of venture capital, more affordable digital advertising options and direct-to-consumer sales channels has removed previous barriers of launching new brands. So far in 2021, 66 brands have been acquired, 38 experienced a buyout and 19 filed for an IPO.”.

article thumbnail

Email, SMS, and push marketing statistics for ecommerce in 2022

Omnisend

2021 was anything but a typical year. Supply chain challenges created an extended holiday shopping season and brands increased their attention to the importance of first-party data and opt-in marketing channels. SMS drove 106% more orders in 2021 than in 2020. 2021 email marketing benchmarks. Reading Time: 9 minutes.

eCommerce 146
article thumbnail

The Top 7 Fashion Ecommerce Trends (and How to Enable Them)

Omnisend

7 Fashion Ecommerce Trends to Consider in 2021. Omnichannel Fashion Ecommerce. If the past few years have taught us anything, the omnichannel customer is here to stay. Omnichannel marketing , as opposed to multichannel marketing, places your customer at the heart of your marketing strategy and personalizes their experience.

Fashion 148